Sustainability Advocacy National Geographic's commitment to funding scientists, explorers, and conservationists with nearly 30% of its profits presents a sales opportunity for eco-friendly brands seeking partnership with a socially responsible and sustainability-focused organization.
Content Expansion With recent launches of shoes, films, series, and campaigns, National Geographic's diversified content offerings create avenues for collaboration with companies looking to leverage the brand's expansive reach and engage with a diverse audience.
Expert Personnel The addition of Thomas Gibbons-Neff to cover gun culture and policy showcases National Geographic's commitment to delivering in-depth coverage. Businesses in related industries can explore opportunities for sponsored content or collaborations with expert journalists to enhance their brand reputation.
Marketing Collaboration National Geographic's TAKE YOUR TIME campaign aimed at Mental Health Awareness Month offers an opening for brands in wellness, travel, and lifestyle sectors to partner for joint marketing initiatives that promote well-being and mindfulness.
Excursion Partnerships Through partnerships with companies like Celestyal Cruises for special excursions, National Geographic opens up potential sales opportunities for travel agencies, tour operators, and cruise companies looking to offer unique experiences aligned with exploration and discovery.