Expansion into new markets National Gypsum Company's recent expansion into Riyadh, Saudi Arabia presents a significant sales opportunity for targeting construction projects in the Middle East region.

Innovative product launches The introduction of innovative products like the MaX 16 fastener pattern and PermaBase BRAND PLUS showcases National Gypsum's commitment to product development, opening avenues for engaging with customers seeking cutting-edge building materials.

Strategic partnerships The partnership with LVJOE Machinery Manufacturing Group in Saudi Arabia signals a strategic alliance that can be leveraged to offer bundled solutions combining expertise in building products and manufacturing capabilities, leading to potential cross-selling opportunities.

Established reputation With a legacy dating back to 1925, National Gypsum Company's reputation for high-quality building products positions it as a trusted supplier, enabling sales reps to capitalize on the brand's credibility when approaching new clients.

In-house expertise and technology adoption Utilizing advanced technologies such as SAP S/4HANA Finance and partnering with industry-leading tools like Oracle ERP and Microsoft Azure showcases National Gypsum's commitment to innovation, offering a competitive edge that can be highlighted in sales pitches to tech-savvy clients.