Strategic Partnerships Nebraska Furniture Mart has established lucrative partnerships with various brands like MDesign Home Décor, HTD Direct, and Karastanrugs, showcasing a potential collaborative sales opportunity through cross-promotion and exclusive product offerings.
Geographical Expansion NFM's expansion into new markets, such as the recent store opening in an Austin suburb, not only indicates a growing customer base but also presents an opportunity for strategic B2B partnerships with local businesses to enhance sales and brand visibility in emerging regions.
Influencer Collaborations Partnerships with influential brands like HGTV and collaborations with home improvement stars provide an avenue for Nebraska Furniture Mart to leverage influencer marketing, potentially driving sales by capitalizing on the fanbase and credibility of these personalities.
Technology Integration With a tech stack comprising platforms like Microsoft Azure and Jenkins, there is an opportunity for Nebraska Furniture Mart to enhance the customer shopping experience through personalized recommendations, streamlined checkout processes, and data-driven marketing strategies, ultimately boosting sales conversion rates.
Market Positioning Being the largest home furnishing store in North America, NFM can leverage its market dominance to negotiate exclusive deals with suppliers, introduce volume-based discounts, and implement loyalty programs to drive repeat purchases and increase overall sales revenue.
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501$100M$1BNebraska Furniture Mart uses 8 technology products and services including AppNexus, Azure Cache for Redis, Jenkins, and more. Explore Nebraska Furniture Mart's tech stack below.
| Nebraska Furniture Mart Email Formats | Percentage |
| First.Last@nfm.com | 97% |
| F.Last@nfm.com | 2% |
| First.L@nfm.com | 1% |
RetailNebraska, United States1001-5000 Employees
Nebraska Furniture Mart, a Berkshire Hathaway Company, is the largest home furnishing store in North America selling furniture, flooring, appliances and electronics. NFM was founded in 1937 by Mrs. B (Rose Blumkin) in Omaha, Nebraska. In 1983, Mrs. B sold a majority interest to Berkshire Hathaway. NFM now has four stores, located in Omaha, Nebraska, Kansas City, Kansas, Des Moines, Iowa and The Colony, Texas.
Company Overview
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Funding & FinancialsNebraska Furniture Mart's revenue is in the range of $1B
Funding & FinancialsNebraska Furniture Mart's revenue is in the range of $1B
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