Large health system potential Neurotrack already collaborates with providers, health systems, and employer partners and has enabled over 170,000 cognitive assessments. This indicates established channels and credibility with large buyers, suggesting a sales opportunity to expand partnerships with health systems and integrated care networks seeking scalable cognitive screening integration.

Early screening demand The 3-minute digital cognitive screening fits within a typical primary care annual wellness visit and requires no special training, enabling rapid adoption by primary care clinics. This presents a sales angle to target primary care networks seeking to enhance preventive cognitive health services and improve screening rates.

Expansion through partnerships Recent partnerships with Desert Oasis Healthcare and Midi Health to address menopause brain fog and broader cognitive screening demonstrate a track record of collaboration with health tech and specialty clinics. There is an opportunity to replicate these partnerships with additional payer/provider ecosystems and menopause or women's health programs.

Clinical outcomes & education Neurotrack offers patient education and coaching to support a brain-healthy lifestyle, which can enhance patient engagement and adherence. This dual approach can be packaged as a value proposition to health systems aiming to improve patient outcomes and reduce cognitive health-related costs.

Funding and credibility With total funding around 60 million and recognition from organizations like the Alzheimer’s Association and the National Institute on Aging, Neurotrack presents as a credible partner for grant-funded pilots and value-based care initiatives, opening doors to co-funding opportunities and large-scale deployments.