Strong Industry Position New Momentum is a leading provider in the brand protection space, serving Fortune 500 companies and small businesses alike, indicating a broad market reach and potential for upselling additional cybersecurity and brand management solutions.

Growing Revenue Range With an estimated revenue between 10 to 25 million dollars and a dedicated SaaS platform, there is significant opportunity to expand within existing clients and attract new customers seeking robust anti-grey market solutions.

Recent Pilot Engagements The company launched a pilot program in July 2020, which suggests openness to innovative project collaborations and potential for customized solutions; sales teams can leverage this for joint ventures or bespoke service offerings.

Tech-Driven Offerings NewMo's CyberAnalyst SaaS platform is a core asset, enabling scalable and efficient brand protection services—highlighting opportunities for cross-selling advanced cybersecurity or analytics tools.

Potential Market Expansion Given the broad industry focus on brand and market protection, there is a substantial opportunity to target companies undergoing digital transformation or interested in anti-counterfeiting measures, customizing outreach to industries like retail, fashion, and electronics.