Innovation-Driven Products Novy continuously launches new and upgraded appliances such as the Easy 80 Matte Line and Easy 90 Prestige induction hobs, demonstrating a strong focus on modern, high-quality, and technologically advanced kitchen solutions. This presents opportunities to target high-end residential developers, kitchen remodelers, and luxury appliance retailers seeking innovative and stylish appliances.

Market Expansion With established branches in several European countries and distributors across Europe and Israel, Novy is actively expanding its geographical footprint. Engaging regional distributors and retail chains in emerging markets can unlock new sales channels and increase brand penetration in targeted territories.

Design and Technology Integration Novy's investments in designer lighting and gesture-controlled appliances highlight a focus on combining aesthetics with smart technology. Partnering with interior designers, high-end kitchen retailers, and smart home integrators could enhance offerings and open up premium market segments.

Industry Recognition Winning awards like the Best of KBIS Silver Award positions Novy as an innovative leader in the kitchen and bathroom industry. Leveraging this recognition in marketing campaigns can attract premium customers and professional buyers looking for award-winning quality and design.

Event and Trade Show Presence Active participation in major industry trade events such as KBIS demonstrates Novy's commitment to visibility and industry networking. This can be an effective channel for lead generation, forging OEM partnerships, and establishing relationships with large-scale retail and hospitality buyers seeking cutting-edge kitchen solutions.