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Insights

Global Reach NYX Professional Makeup is a global brand available in more than 70 countries, offering a significant opportunity for international sales expansion and market penetration.

Digital Influence As a social media pioneer, NYX Professional Makeup is followed by millions of fans, top beauty vloggers, and Instagram stars, presenting an excellent opportunity for influencer collaborations to drive sales and brand visibility.

Product Innovation NYX frequently launches new products like the Buttermelt Blush Brush and Duck Plump lip gloss, showcasing a commitment to innovation that can attract new customers and drive sales growth through product diversity.

Strategic Partnerships Partnerships with organizations like Howard University College of Medicine and New York Liberty demonstrate NYX's commitment to diverse collaborations, offering opportunities for co-branded products, exclusive releases, and increased sales channels.

Recognition & Awards NYX's consistent recognition as 'best of the best' and launch of award-winning products like the Nyx Butter Lip Gloss indicate a strong brand reputation, providing a competitive edge and potential for increased sales based on consumer trust and loyalty.

Similar companies to NYX Professional Makeup

NYX Professional Makeup Tech Stack

NYX Professional Makeup uses 8 technology products and services including Criteo, Google Conversion Tracking, Google Analytics, and more. Explore NYX Professional Makeup's tech stack below.

Criteo
Advertising
Google Conversion Tracking
Advertising Networks
Google Analytics
Analytics
Cloudflare CDN
Content Delivery Network
Cart Functionality
E-commerce
HeadJS
Javascript Libraries
FedEx
Transportation And Fleet Management
USPS
Transportation And Fleet Management

Media & News

NYX Professional Makeup's Email Address Formats

NYX Professional Makeup uses at least 1 format(s):

NYX Professional Makeup Email Formats	Example	Percentage
FLast@nyxcosmetics.com	JDoe@nyxcosmetics.com	67%
First.Last@nyxcosmetics.com	John.Doe@nyxcosmetics.com	24%
First@nyxcosmetics.com	John@nyxcosmetics.com	5%
Last@nyxcosmetics.com	Doe@nyxcosmetics.com	4%

Frequently Asked Questions

Where is NYX Professional Makeup's headquarters located?

NYX Professional Makeup's main headquarters is located at 888 N Douglas St El Segundo, California 90245 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is NYX Professional Makeup's official website and social media links?

NYX Professional Makeup's official website is nyxcosmetics.com and has social profiles on LinkedIn.

How much revenue does NYX Professional Makeup generate?

As of September 2024, NYX Professional Makeup's annual revenue reached $15M.

What is NYX Professional Makeup's SIC code NAICS code?

NYX Professional Makeup's SIC code is 5999 - Miscellaneous Retail Stores, Not Elsewhere Classified NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does NYX Professional Makeup have currently?

As of September 2024, NYX Professional Makeup has approximately 1.3K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Financial Officer Worldwide Operations: M. Y.Chief At Nyx Cosmetics (l’oréal Usa): J. L.Vice President Of Business Development: A. J.. Explore NYX Professional Makeup's employee directory with LeadIQ.

What industry does NYX Professional Makeup belong to?

NYX Professional Makeup operates in the Personal Care Product Manufacturing industry.

What technology does NYX Professional Makeup use?

NYX Professional Makeup's tech stack includes CriteoGoogle Conversion TrackingGoogle AnalyticsCloudflare CDNCart FunctionalityHeadJSFedExUSPS.

What is NYX Professional Makeup's email format?

NYX Professional Makeup's email format typically follows the pattern of . Find more NYX Professional Makeup email formats with LeadIQ.

When was NYX Professional Makeup founded?

NYX Professional Makeup was founded in 1999.

NYX Professional Makeup

NYX Professional Makeup

Personal Care Product ManufacturingCalifornia, United States1001-5000 Employees

NYX Professional Makeup is a modern, digitally native makeup brand on the forefront of today's emerging beauty trends. A leader in the global color cosmetics industry, NYX Professional Makeup is an affordable professional makeup line with every shade, color and tool needed to create makeup artistry at every level. Rooted in a professional artistry heritage, NYX Professional Makeup boasts a successful multi-channel approach at the forefront of digital and retail. A social media pioneer, NYX Professional Makeup is one of the most influential and top-ranked brands, and is followed by top beauty vloggers, Instagram stars, and their millions of fans. While headquartered in the heart of Los Angeles, NYX Professional Makeup is a global brand available in more than 70 countries at thousands of retailers consisting of specialty beauty and fashion stores, freestanding shops and beauty supply stores, as well as on www.nyxcosmetics.com.

Company Overview

Headquarters: 888 N Douglas St El Segundo, California 90245 US
Website: nyxcosmetics.com
SIC Code: 5999 - Miscellaneous Retail Stores, Not Elsewhere Classified
NAICS Code: 32562 - Toilet Preparation Manufacturing
Founded: 1999
Employees: 1001-5000

Media & News

Funding & Financials

$10M$50M
NYX Professional Makeup's revenue is in the range of $10M$50M

Funding & Financials

$10M$50M
NYX Professional Makeup's revenue is in the range of $10M$50M

Company Leadership

M. Y.
Chief Financial Officer Worldwide Operations
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J. L.
Chief At Nyx Cosmetics (l’oréal Usa)
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A. J.
Vice President Of Business Development
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D. P.
Vice President Retail, Us
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A. C.
Head Of Retail & Activations
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Employee Directory

D. P.
Global Brand President
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J. N.
Assistant Vice President, Product Development
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M. G.
Global Vice President, Digital Ecommerce And Innovation
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A. P.
Avp, Social Media And Pr
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A. C.
Head Of Retail & Activations
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