Global IP leverage OMG operates multiple labels across the UK and US (Betty TV, Main Event Media, Objective Fiction, OMG America, OMG Scotland, Purple, Triple Brew Media, Tannadice Pictures) with a track record of adaptions and international collaborations, presenting cross-border opportunities to license formats, co-produce, or expand in new territories.

Unscripted growth Recent hires and new development leadership (Head of Development John Lomax, Director of Programmes Lucy Shepherd) indicate a ramp in unscripted and format-driven projects, signaling readiness to sell or co-create new reality and game show concepts to broadcasters and streaming platforms.

Award‑winning pipeline A rich slate of award-winning originals and formats across genres (Feel Good, The Cube, Lingo, United Shades of America) suggests strong brand equity and proven audience appeal, making OMG a compelling partner for licensing, co-financing, or exclusive development deals.

Diverse regional footprint Presence in London, Glasgow, Manchester and Los Angeles with labeled entities targeting different markets (UK, US, Scotland, entertainment-focused brands) creates multiple entry points for sales teams to pitch localized or region-specific versions, formats, and distribution deals.

Strategic partnerships Historical collaborations with Canard, Urban Playground, and parental ties to All3Media indicate a collaborative production ecosystem, offering sales opportunities around joint ventures, co-productions, and format licensing with established industry partners.