Membership Growth Target OHLA for partnership programs and premium membership offerings to increase revenue per member, leveraging their long history and national affiliations to expand value through policy advocacy, events, and resources.

Policy & Advocacy Propose lobbying, regulatory updates, and public policy services tailored for Ohio hoteliers, including compliance tooling and industry intelligence, to position as a trusted supplier for association leadership and members.

Industry Networking Offer event technology, sponsorship packages, and guest management services for OHLA conferences and regional meetings to enhance attendee experience and generate recurring event revenue.

Digital Transformation Provide scalable IT solutions—talent management, CRM optimization, website analytics, and data privacy enhancements—to support OHLA’s tech stack and improve member engagement metrics.

Sustainability & Charity Develop sustainability reporting, energy management tools, and charitable giving platforms aligned with OHLA’s community involvement goals to create value-added services for members and differentiate the association.