Brand growth Old Trapper is a fast-growing, family-owned jerky brand with national exposure across sports, entertainment, and media partnerships, presenting sales opportunities in large-scale retailer campaigns, sponsorship-driven promotions, and co-branded product samplings.

Sports partnerships Established relationships as a founding/official partner with Pac-12 and ongoing associations with Big Ten, Portland Timbers, and Mountain West indicate a strong渠道 for sport-centric promotions, in-venue activations, and athlete-endorsed product bundles.

Retail readiness Large, clear packaging and military-grade materials highlight premium positioning and shelf visibility that can be leveraged in national retailers and convenience channels with limited-time promotions, sampler packs, and merchandised displays.

Regional footprint Headquartered in Oregon with national media presence but mid-market revenue scale suggests targeting regional grocers and specialty retailers adjacent to outdoors, athletics, and camping segments to capitalize growth in pet/outdoor enthusiast demos.

Digital commerce Active tech stack including Shopify and email marketing tools indicates opportunities to optimize D2C promotions, loyalty programs, subscription offers, and digital ad campaigns to accelerate direct revenue and capture high-frequency buyers.