Extensive Data Coverage OnAudience services a vast global market with data collected from over 200 countries and processing more than 50 billion user profiles, providing unparalleled audience segmentation and targeting opportunities for clients seeking broad or niche market reach.
Innovative Cookieless Solutions The company’s proprietary cookieless data matching technology, OnAudience Graph, offers privacy-compliant audience identification, making it an attractive choice for brands aiming to adapt to evolving data privacy regulations and cookieless advertising landscapes.
Strategic Integrations Recent integration with Amazon Ads enhances OnAudience’s capability to deliver AI-driven audience targeting within one of the world's largest advertising ecosystems, opening avenues for expanded ad spend and targeted marketing campaigns.
Market Expansion Initiatives The launch of specialized data taxonomies such as the Consumer Packaged Goods (CPG) Data Taxonomy demonstrates a focus on vertical-specific solutions, offering tailored targeting options for brands within key industry segments.
Growth Opportunities While current revenue is modest, OnAudience’s niche focus, technological innovation, and strategic partnerships position it for potential growth in enterprise-level data services, especially as companies worldwide increase their investment in data-driven marketing and privacy-safe advertising solutions.