Strategic Partnership Only Natural Pet's recent partnership with Colorado Pet Pantry showcases a commitment to community involvement and pet welfare. Leveraging this partnership can open doors for collaborative sales and promotional initiatives targeting pet owners passionate about animal well-being.

Acquisition Impact Following the acquisition by PetSmart, Only Natural Pet gains access to a wider distribution network and increased brand visibility. Sales representatives can use this acquisition news to enhance credibility and explore cross-promotional opportunities with PetSmart's customer base.

Product Line Expansion The development of Only Natural Pet's own product line presents a unique selling proposition. Highlighting the quality and distinctiveness of these products can attract customers looking for premium, natural pet supplies, offering a competitive edge in the market.

Revenue Potential With a revenue range of $10M - 50M, Only Natural Pet indicates a stable financial standing and potential for growth. This range suggests a substantial market presence and the ability to invest in sales strategies aimed at capturing a larger share of the natural pet supplies market.

Competitive Advantage By focusing on natural and safe pet supplies, Only Natural Pet sets itself apart from competitors like Pet Supermarket, Chewy, and Pet Supplies Plus. Sales representatives can emphasize the company's commitment to pet health and well-being to attract environmentally-conscious pet owners.