Insights

AI driven ops Operto is actively expanding its AI and automation capabilities with new tools like GEO Consultant and a coordinated AI platform, indicating strong potential for upsell to hotels seeking advanced operational intelligence and revenue optimization.

Independent hotels Recent press emphasizes independent hotels as a primary market focus for Operto’s integrated automation platform, presenting a clear sales opportunity to target boutique and solo properties seeking cohesive tech stacks.

Direct control focus Operto emphasizes direct guest experience control and revenue protection, suggesting prospects in need of tools that reduce reliance on third parties and improve direct bookings and upsell opportunities.

Partnership momentum News of integrations with Hostex and availability of multi-agent systems signal a growing ecosystem; potential cross-sell or partner-led deals with tech providers serving hospitality operators.

Financial scale With a mid-market revenue range and a funding round, Operto sits in a growth phase with capacity for expanded contract values; ideal for multi-property operators looking to consolidate tech spend and realize efficiency gains.

Operto Tech Stack

Operto uses 8 technology products and services including DoubleClick Floodlight, Apple iCloud Mail, React Router, and more. Explore Operto's tech stack below.

  • DoubleClick Floodlight
    Advertising
  • Apple iCloud Mail
    Email
  • React Router
    Javascript Frameworks
  • Video.js
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Microsoft Office
    Office Suites
  • reCAPTCHA
    Security
  • Google Tag Manager
    Tag Management

Media & News

Operto's Email Address Formats

Operto uses at least 1 format(s):
Operto Email FormatsExamplePercentage
First.Last@operto.comJohn.Doe@operto.com
68%
First@operto.comJohn@operto.com
30%
First.Middle@operto.comJohn.Michael@operto.com
2%

Frequently Asked Questions

What is Operto's official website and social media links?

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Operto's official website is operto.com and has social profiles on LinkedInCrunchbase.

How much revenue does Operto generate?

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As of July 2026, Operto's annual revenue is estimated to be $10M - $25M.

What is Operto's NAICS code?

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Operto's NAICS code is 7211 - Traveler Accommodation.

How many employees does Operto have currently?

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As of July 2026, Operto has approximately 74 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Ceo: T. M.Chief Technology Officer: J. K.Chief Product Officer: A. H.. Explore Operto's employee directory with LeadIQ.

What industry does Operto belong to?

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Operto operates in the Hospitality industry.

What technology does Operto use?

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Operto's tech stack includes DoubleClick FloodlightApple iCloud MailReact RouterVideo.jsMicrosoftMicrosoft OfficereCAPTCHAGoogle Tag Manager.

What is Operto's email format?

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Operto's email format typically follows the pattern of First.Last@operto.com. Find more Operto email formats with LeadIQ.

How much funding has Operto raised to date?

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As of July 2026, Operto has raised $40M in funding. The last funding round occurred on Mar 20, 2023 for $25M.

When was Operto founded?

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Operto was founded in 2016.
Operto logo

Operto

HospitalityBritish Columbia, Canada51-200 Employees

Operto Guest Technologies is a Vancouver, British Columbia, Canada-based company in the hospitality industry, located at 200 Granville Street and employing 51-200 people. It provides a connected platform built on smart access, in-unit controls, and connected devices that links guest access, the in-stay experience, task management, and team coordination across hospitality operations. The company positions its solution as a flexible layer that integrates with existing technology stacks rather than replacing them, giving operators visibility, control, and consistency across the guest journey. Its flagship offering, Operto ONE, uses coordinated artificial intelligence to support operations, accelerate responses, and reduce manual work. The focus is on simpler operations and better coordination to help operators deliver good stays while retaining a larger share of their earnings.

Section iconCompany Overview

Website
operto.com
NAICS Code
7211 - Traveler Accommodation
Founded
2016
Employees
51-200

Section iconFunding & Financials

  • $40M

    Operto has raised a total of $40M of funding over 3 rounds. Their latest funding round was raised on Mar 20, 2023 in the amount of $25Mas a series_b.

  • $10M - $25M

    Operto's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $40M

    Operto has raised a total of $40M of funding over 3 rounds. Their latest funding round was raised on Mar 20, 2023 in the amount of $25Mas a series_b.

  • $10M - $25M

    Operto's revenue is estimated to be in the range of $10M - $25M

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