Established Market Player Opsware is a well-established provider of data center automation software with a proven track record of successful acquisitions, including its notable sale to Hewlett-Packard for $1.6 billion. This demonstrates its strong market presence and reliability, making it a compelling partner for enterprise-level automation solutions.

Diverse Client Base The company serves a broad range of industries including enterprises, government agencies, and service providers. This diversity indicates significant potential for expanding automation solutions across various sectors with tailored offerings.

Focus on Data Center Automation Opsware specializes in automating server, network, and application management through its integrated software systems. Selling complementary infrastructure management tools or integrations can enhance their product ecosystem and meet increasing data center automation demand.

Growth and Revenue Potential With annual revenues estimated between $100 million to $250 million and investment of $120 million, Opsware shows strong growth prospects. Opportunities exist to introduce complementary products or services that can capitalize on their ongoing expansion efforts.

Strong Industry Connections Having been part of strategic acquisitions by major players like HP and recent acquisitions of smaller firms such as iConclude, Opsware maintains key industry relationships that could facilitate partnerships, integrations, or upsell opportunities within the enterprise software ecosystem.