Insights

Personalized Service Appeal Optima Benefits & Payroll emphasizes customized insurance and benefits plans tailored to individual client needs, suggesting an opportunity to highlight their personalized service approach when engaging potential clients seeking tailored HR solutions.

Local Expertise Advantage With a strong presence in Upstate New York and a focus on regional businesses, there is potential to target local small and medium-sized enterprises that value local expertise and personalized support over large corporate providers.

Independent Brokerage Edge As an independent broker working directly with insurance carriers, Optima can be positioned as offering unbiased recommendations, appealing to organizations that prioritize transparency and independent advice in benefits planning.

Technology Integration Utilizing modern web technologies like React and Cloudflare indicates a modern, user-friendly digital presence, presenting an opportunity to leverage their digital channels for outreach and lead generation.

Growth Potential With revenue between 1 million and 10 million and a focused industry niche, there is substantial growth potential through expanding client base in the HR services market, especially by targeting similar-sized businesses in their region and beyond.

Optima Benefits and Payroll Tech Stack

Optima Benefits and Payroll uses 8 technology products and services including React, OWL Carousel, Modernizr, and more. Explore Optima Benefits and Payroll's tech stack below.

  • React
    Javascript Frameworks
  • OWL Carousel
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Swiper
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • HSTS
    Security
  • Google Tag Manager
    Tag Management
  • Contact Form 7
    Web Platform Extensions

Media & News

Optima Benefits and Payroll's Email Address Formats

Optima Benefits and Payroll uses at least 1 format(s):
Optima Benefits and Payroll Email FormatsExamplePercentage
FLast@optimabenefitsgroup.comJDoe@optimabenefitsgroup.com
50%
FLast@optimabenefitsgroup.comJDoe@optimabenefitsgroup.com
50%

Frequently Asked Questions

Where is Optima Benefits and Payroll's headquarters located?

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Optima Benefits and Payroll's main headquarters is located at 1465 Monroe Avenue Rochester, New York 14618 United States. The company has employees across 1 continents, including North America.

What is Optima Benefits and Payroll's official website and social media links?

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Optima Benefits and Payroll's official website is optimabenefitsgroup.com and has social profiles on LinkedIn.

What is Optima Benefits and Payroll's SIC code NAICS code?

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Optima Benefits and Payroll's SIC code is 8999 - Services, Not Elsewhere Classified NAICS code is 541612 - Human Resources Consulting Services.

How many employees does Optima Benefits and Payroll have currently?

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As of January 2026, Optima Benefits and Payroll has approximately 10 employees across 1 continents, including North America. Key team members include Ceo: F. D.Ceo: D. F.Chief Operating Officer: D. A.. Explore Optima Benefits and Payroll's employee directory with LeadIQ.

What industry does Optima Benefits and Payroll belong to?

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Optima Benefits and Payroll operates in the Human Resources Services industry.

What technology does Optima Benefits and Payroll use?

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Optima Benefits and Payroll's tech stack includes ReactOWL CarouselModernizrSwiperCloudflare Bot ManagementHSTSGoogle Tag ManagerContact Form 7.

What is Optima Benefits and Payroll's email format?

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Optima Benefits and Payroll's email format typically follows the pattern of FLast@optimabenefitsgroup.com. Find more Optima Benefits and Payroll email formats with LeadIQ.

Optima Benefits and Payroll

Human Resources ServicesNew York, United States2-10 Employees

At Optima Benefits & Payroll, we believe you deserve options. You deserve an independent insurance agent who has the client’s best interest in mind; one that recognizes that when it comes to the decisions that shape your future, you deserve to select the right paths based on the fullest range of programs and products available. Optima Benefits & Payroll will go the extra mile for you by researching all of the available products and plan options to make solid recommendations based on your objectives. This is how we define success. Failing to do our best for you, our valued clients, is not an option!

Optima Benefits & Payroll was formed to satisfy the unique insurance, benefits planning, and payroll services needs of businesses and individuals. We recognize that each client requires a customized plan based upon their own needs and goals given our knowledge acquired over 50 years of combined experience among the founding partners.

As a brokerage firm, Optima has the advantage of working directly with insurance carriers to provide you with the information you need to make informed decisions about your organization’s insurance needs. That’s why the Executive Management Team at Optima Benefits & Payroll has served large and small businesses throughout Upstate New York and the United States. With Optima, you can be sure we work for you – not the carrier. We’re independent brokers with one goal in mind – to aggressively search out the optimal plans to meet your needs.

Section iconCompany Overview

Headquarters
1465 Monroe Avenue Rochester, New York 14618 United States
SIC Code
8999 - Services, Not Elsewhere Classified
NAICS Code
541612 - Human Resources Consulting Services
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Optima Benefits and Payroll's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Optima Benefits and Payroll's revenue is estimated to be in the range of $1M$10M

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