Insights

Industry Leadership OptiTrack holds a prominent position as a global leader in 3D motion capture and tracking technology, trusted across industries such as entertainment, research, defense, and sports science, highlighting significant cross-sector sales opportunities.

Innovative Solutions Recent product launches like Duplex Mode and participation in major industry events like SIGGRAPH 2025 and NAB 2025 demonstrate active innovation, signaling potential upsell or expansion opportunities for clients seeking cutting-edge motion tracking solutions.

Market Expansion OptiTrack's recent facility expansion and strategic partnerships, such as with B&H, increase accessibility and market reach within the US, providing opportunities to target new customer segments in professional, commercial, and consumer markets.

Focused Industry Applications With a strong presence in broadcast, media, virtual production, sports, and biomechanics, OptiTrack can be positioned to target specific industry verticals with tailored solutions, enhancing cross-selling and enterprise proposals.

Emerging Technologies The company's open APIs, custom engineering services, and OEM offerings enable scalable integrations, which create sales opportunities with technology developers and large enterprises seeking bespoke motion tracking systems.

OptiTrack Tech Stack

OptiTrack uses 8 technology products and services including LinkedIn Ads, cdnjs, Angular, and more. Explore OptiTrack's tech stack below.

  • LinkedIn Ads
    Advertising
  • cdnjs
    Content Delivery Network
  • Angular
    Javascript Frameworks
  • Priority Hints
    Performance
  • PHP
    Programming Languages
  • Radix UI
    UI Frameworks
  • HTTP/3
    Web & Portal Technology
  • Django
    Web Frameworks

Media & News

OptiTrack's Email Address Formats

OptiTrack uses at least 1 format(s):
OptiTrack Email FormatsExamplePercentage
First.Last@optitrack.comJohn.Doe@optitrack.com
48%
First@optitrack.comJohn@optitrack.com
3%
First.L@optitrack.comJohn.D@optitrack.com
1%
First.Last@optitrack.comJohn.Doe@optitrack.com
48%

Frequently Asked Questions

Where is OptiTrack's headquarters located?

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OptiTrack's main headquarters is located at 3658 SW Deschutes St., Corvallis, OR 97333, US. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is OptiTrack's official website and social media links?

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OptiTrack's official website is optitrack.com and has social profiles on LinkedIn.

What is OptiTrack's SIC code NAICS code?

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OptiTrack's SIC code is 5399 - Miscellaneous General Merchandise Stores NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does OptiTrack have currently?

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As of October 2025, OptiTrack has approximately 58 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Vice President Research And Development: C. D.Cfo: B. D.Executive Vice President And General Counsel: S. H.. Explore OptiTrack's employee directory with LeadIQ.

What industry does OptiTrack belong to?

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OptiTrack operates in the Technology, Information and Internet industry.

What technology does OptiTrack use?

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OptiTrack's tech stack includes LinkedIn AdscdnjsAngularPriority HintsPHPRadix UIHTTP/3Django.

What is OptiTrack's email format?

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OptiTrack's email format typically follows the pattern of First.Last@optitrack.com. Find more OptiTrack email formats with LeadIQ.

When was OptiTrack founded?

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OptiTrack was founded in 1996.
OptiTrack

OptiTrack

Technology, Information and InternetUnited States51-200 Employees

OptiTrack is the world leader in 3D motion capture and tracking technology. Our cameras and software deliver sub-millimeter precision, ultra-low latency, and real-time performance trusted by innovators across industries. From virtual production, robotics, and defense simulation to sports science, biomechanics, and immersive experiences, OptiTrack enables breakthrough applications where accuracy and reliability matter most.

With on-site design and manufacturing in Oregon, we combine world-class hardware and software engineering with unmatched affordability - making professional-grade tracking accessible to researchers, creators, and enterprises worldwide. Our commitment to openness includes free developer tools and APIs, enabling seamless integration into custom applications, research pipelines, and next-generation products.

Beyond motion capture systems, OptiTrack provides custom engineering services and OEM solutions, powering technologies from industrial automation to consumer experiences. We are also the team behind the GEARS golf performance system and popular consumer products including TrackIR and SmartNav.

By uniting precision engineering, scalable solutions, and collaborative partnerships, OptiTrack continues to set the standard for what’s possible in motion tracking.

🌐 optitrack.com | trackir.com

Visit naturalpoint.com/careers to join our team

Section iconCompany Overview

Headquarters
3658 SW Deschutes St., Corvallis, OR 97333, US
SIC Code
5399 - Miscellaneous General Merchandise Stores
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
1996
Employees
51-200

Section iconFunding & Financials

  • $1M

    OptiTrack's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    OptiTrack's revenue is estimated to be in the range of $1M

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