Insights

Market Position OTO by CarDekho operates as a automotive financing service marketplace in Indonesia, backed by a large SEA network. This presents a sales opportunity to partner with new car dealers and banks/financiers seeking a fintech-enabled consumer finance channel in the Indonesian market.

Expansion Focus The business is expanding into used car financing, refinancing, dealer inventory funding, multi-financing, and auto insurance. Engage potential lenders, insurtech partners, and dealer networks to co-sell integrated financing and insurance solutions.

Tech Backbone Utilizes established ad tech and productivity tools (DFP, Floodlight, CDN, SQL, Google Workspace, Sheets, VBA, Apache). A sales angle is to offer data-driven marketing collaborations and integrated reporting dashboards for dealer performance and financing analytics.

Market Footprint Jakarta-based with a sizable employee base in financial services, signaling capacity for scalable partnerships, onboarding, and customer support. Target regional banks and fintechs looking to enter or expand in Indonesia’s automotive finance segment.

Strategic Value As part of CarDekho SEA, OTO leverages a strong automotive solutions ecosystem. Propose co-marketing, cross-sell of vehicle financing and insurance, and access to a wide dealer network to accelerate deal flow and win rates in both new and used car financing.

OTO Tech Stack

OTO uses 8 technology products and services including Google AdSense, DoubleClick Floodlight, Funding Choices, and more. Explore OTO's tech stack below.

  • Google AdSense
    Advertising
  • DoubleClick Floodlight
    Advertising
  • Funding Choices
    Cookie Compliance
  • Module Federation
    Development
  • Oracle
    Enterprise
  • Google Sheets
    Office Suites
  • Google Tag Manager
    Tag Management
  • Apache HTTP Server
    Web Servers

Media & News

OTO's Email Address Formats

OTO uses at least 1 format(s):
OTO Email FormatsExamplePercentage
First.Last@oto.comJohn.Doe@oto.com
86%
First@oto.comJohn@oto.com
9%
FirstL@oto.comJohnD@oto.com
3%
First.Middle@oto.comJohn.Michael@oto.com
2%

Frequently Asked Questions

What is OTO's stock symbol?

Minus sign iconPlus sign icon
OTO is a publicly traded company; the company's stock symbol is ROT.

What is OTO's official website and social media links?

Minus sign iconPlus sign icon
OTO's official website is oto.com and has social profiles on LinkedIn.

What is OTO's NAICS code?

Minus sign iconPlus sign icon
OTO's NAICS code is 52 - Finance and Insurance.

How many employees does OTO have currently?

Minus sign iconPlus sign icon
As of July 2026, OTO has approximately 628 employees across 5 continents, including AsiaEuropeSouth America. Key team members include Chief Executive Officer: V. S.Cmo: R. A.Vice President Finance: R. W.. Explore OTO's employee directory with LeadIQ.

What industry does OTO belong to?

Minus sign iconPlus sign icon
OTO operates in the Financial Services industry.

What technology does OTO use?

Minus sign iconPlus sign icon
OTO's tech stack includes Google AdSenseDoubleClick FloodlightFunding ChoicesModule FederationOracleGoogle SheetsGoogle Tag ManagerApache HTTP Server.

What is OTO's email format?

Minus sign iconPlus sign icon
OTO's email format typically follows the pattern of First.Last@oto.com. Find more OTO email formats with LeadIQ.

When was OTO founded?

Minus sign iconPlus sign icon
OTO was founded in 2015.
OTO logo

OTO

Financial ServicesJakarta, Indonesia501-1000 Employees

OTO operates in Indonesia as a marketplace for automotive credit services, connecting dealers with lending options and related insurance products. It is part of CarDekho SEA, the Southeast Asia arm of CarDekho, a prominent digital automotive solutions provider based in India. In Indonesia, the business initially centers on new car dealerships and is expanding to offer used-car credit products, dealer inventory credit support, and auto insurance.

The company is based in Jakarta, Indonesia. It operates within the financial services sector with a specific focus on automotive credit offerings, serving new car dealerships in the country and broadening its scope over time to cover more credit products and insurance for the automotive sector.

Section iconCompany Overview

Website
oto.com
Stock Symbol
ROT
NAICS Code
52 - Finance and Insurance
Founded
2015
Employees
501-1000

Section iconFunding & Financials

  • $100M$250M

    OTO's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    OTO's revenue is estimated to be in the range of $100M$250M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.