Strategic Partnerships Otterbein is actively expanding collaboration with external institutions, such as planning a partnership with The Ohio State University College of Veterinary Medicine and expanding the Equine Science program. This signals opportunities for tailored enterprise tech, data sharing, and donor/ alumni management solutions, as well as collaborative research and program management tools.

Digital & CRM Potential The university uses a mix of tools including WordPress, Mailchimp, SendGrid, Snowplow, Google Cloud, and Shopify, indicating an ongoing reliance on digital marketing, analytics, and student/donor communications. This presents opportunities for integrated marketing automation, CRM modernization, data analytics platforms, and donor stewardship solutions.

Athletics & Engagement Recent athletics leadership changes and internal operations hires highlight a focus on program efficiency and fan/community engagement. There is potential for technology and services in athletic operations, recruiting analytics, ticketing, and fan engagement platforms that integrate with existing systems.

Philanthropy Momentum A $5.2 million legacy gift and ongoing donor initiatives suggest a strong fundraising trajectory. This creates opportunities for donor management systems, fundraising analytics, grant management, and scalable stewardship programs to optimize gift cultivation and reporting.

Sustainability & Growth With a mid-sized private university profile and revenue in the tens of millions, Otterbein is positioned for scalable tech and operations improvements across administration, academics, and athletics. Sales opportunities exist in cloud-based IT services, data governance, and security solutions that support growth while maintaining compliance and student-centric experiences.