Insights

Innovative Product Launches Ouidad's recent introduction of products like Curl Miracle Treatment and Unbreakable Bonds Mixing Drops demonstrates ongoing innovation and product line expansion, presenting opportunities to promote complementary products or personalized haircare solutions tailored to curly hair enthusiasts.

Strong Market Position With revenue estimates between $10 million and $25 million and a focused niche on curly hair, Ouidad holds a competitive position in the premium segment, making it suitable for premium skincare brands or accessories targeting similar demographics.

Tech-Driven Engagement The company's investment in digital tools like Microsoft Clarity and modern web technologies indicates a strong online presence and data-driven marketing approach, ideal for partnerships in e-commerce optimization, analytics services, or targeted digital advertising solutions.

Sustainability & Advocacy Ouidad’s involvement with climate justice initiatives through The Hive campaign signals a brand aligned with social responsibility, opening avenues for eco-friendly product collaborations or corporate social responsibility programs appealing to like-minded consumers.

Employee & Community Focus The expansion of professional programs and dedicated salons highlights a commitment to community and professional development, providing opportunities for sales of professional haircare equipment, educational partnerships, or training solutions tailored for salon networks and hairstylists.

Similar companies to OUIDAD

OUIDAD Tech Stack

OUIDAD uses 8 technology products and services including AppNexus, Microsoft Clarity, MySQL, and more. Explore OUIDAD's tech stack below.

  • AppNexus
    Advertising
  • Microsoft Clarity
    Analytics
  • MySQL
    Database
  • Polyfill
    Javascript Libraries
  • Preact
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Tolstoy
    Online Video Platforms
  • Klarna Checkout
    Payment Processing

Media & News

OUIDAD's Email Address Formats

OUIDAD uses at least 1 format(s):
OUIDAD Email FormatsExamplePercentage
FLast@ouidad.comJDoe@ouidad.com
74%
First@ouidad.comJohn@ouidad.com
13%
LastF@ouidad.comDoeJ@ouidad.com
8%
F_Last@ouidad.comJ_Doe@ouidad.com
5%

Frequently Asked Questions

Where is OUIDAD's headquarters located?

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OUIDAD's main headquarters is located at 475 Park Ave South, Fl 30, Ouidad New York, NY 10016, US. The company has employees across 4 continents, including North AmericaAfricaEurope.

What is OUIDAD's phone number?

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You can contact OUIDAD's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is OUIDAD's official website and social media links?

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OUIDAD's official website is ouidad.com and has social profiles on LinkedIn.

What is OUIDAD's SIC code NAICS code?

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OUIDAD's SIC code is 7231 - Beauty Shops NAICS code is 31-33 - Manufacturing.

How many employees does OUIDAD have currently?

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As of October 2025, OUIDAD has approximately 66 employees across 4 continents, including North AmericaAfricaEurope. Key team members include Ceo: B. B.Co Owner: C. P.Owner: O. D.. Explore OUIDAD's employee directory with LeadIQ.

What industry does OUIDAD belong to?

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OUIDAD operates in the Manufacturing industry.

What technology does OUIDAD use?

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OUIDAD's tech stack includes AppNexusMicrosoft ClarityMySQLPolyfillPreactModernizrTolstoyKlarna Checkout.

What is OUIDAD's email format?

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OUIDAD's email format typically follows the pattern of FLast@ouidad.com. Find more OUIDAD email formats with LeadIQ.

When was OUIDAD founded?

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OUIDAD was founded in 1984.
OUIDAD

OUIDAD

ManufacturingUnited States51-200 Employees

Today, more than 60% of women have curly hair, and no two curls are the same.
Each curl has its own internal structure, which controls the shape and flow of your hair. Ouidad identified the four different curl types — Loose, Classic, Tight, and Kinky — and developed a signature line of products that complement each type. Because every curl needs the regimen that treats it right.

The Ouidad philosophy knows your hair inside and out, ensuring that your hair — with its unique curl pattern and distinctive style — stays hydrated, healthy, and happy.

Our formulas use the most sophisticated ingredients and combine decades of experience with the latest in scientific breakthroughs. Our certified salons and flagship locations are staffed by the most skilled curl experts in the industry. We use only the deepest moisturizers and most nourishing botanicals to strengthen every strand from the inside out. Over time, you’ll see that your curly hair doesn’t just look better — it will also be softer, stronger, and healthier.

We believe that curls are beautiful, brilliant, and brave. We’re committed to letting curls be curls.

Section iconCompany Overview

Headquarters
475 Park Ave South, Fl 30, Ouidad New York, NY 10016, US
Phone number
Website
ouidad.com
SIC Code
7231 - Beauty Shops
NAICS Code
31-33 - Manufacturing
Founded
1984
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    OUIDAD's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    OUIDAD's revenue is estimated to be in the range of $10M$25M

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