Identity security growth Opportunity to expand identity and access management offerings given their focus on identity-driven security, governance, and zero trust, aligning with potential need for upgraded ILM, IAM, and access governance solutions with partners like Microsoft and Omada.

Microsoft ecosystem leverage Strong track record with Microsoft Partner of the Year and deployment of Microsoft 365 and related identity solutions suggests cross-sell potential for additional Microsoft security, compliance, and cloud solutions to deepen existing client relationships.

Strategic partnerships Existing partnerships with Saviynt, Lieberman Software, and King’s College London indicate openness to integrated security tooling; identify opportunities to introduce complementary products (e.g., rapid defense, privileged access management, PAM) to their portfolio.

Midmarket expansion Current employee count and revenue range point to a mid-market focus; target similar mid-sized enterprises with complex identity and governance needs, offering scalable identity platforms and managed services.

Professional services depth 800+ projects and a unique code library suggest a capability to accelerate deployments; pitch managed services and rapid implementation packages to reduce time-to-value for prospective clients seeking quick, compliant identity solutions.