Strong Market Presence Pacific Surf School has established a strong local presence in San Diego and expanded internationally to locations like Bali, Hawaii, Costa Rica, Brazil, and Nicaragua, demonstrating a broad customer base and international reach that offers ample cross-selling opportunities for surf-related products and services.

Diverse Customer Base With over 45,000 students since 1997 and services catering to surfers of all ages and skill levels, the company presents a significant base of potential repeat customers and brand ambassadors for surf gear, apparel, and lifestyle products.

Reputation and Awards Recognized as San Diego’s Best Recreational School and with surf camps awarded by the Travel Channel, Pacific Surf School has a reputable brand image that can be leveraged to promote premium surf equipment, training programs, and collaborations with surf brands.

Growth and Expansion Potential With revenues between $10M and $25M and a diverse service offering in popular surf destinations, there is strong potential for strategic partnerships, sponsorships, and expansion into new markets or online platforms to increase sales channels.

Technology Utilization Utilizing a variety of digital tools like Google Analytics, WooCommerce, and Elementor indicates an active online presence. This digital savvy offers opportunities to enhance marketing efforts, improve customer engagement, and develop e-commerce solutions for surf gear and lessons.