Small firm advantage Leverage Pac/West Lobby Group’s tight-knit team and specialized Oregon focus to offer scalable, high-impact government relations services for mid-market clients seeking nimble, personalized advocacy and faster execution.

Diverse capabilities Position as a one-stop partner by highlighting in-house expertise beyond policy, including economic development, media relations, and digital/social media to win clients needing integrated public affairs and communications programs.

Industry reach Target sectors already in Pac/West’s portfolio—health care, labor, agriculture, transportation, local government—and propose expansion into related public sector verticals or large healthcare affiliations to broaden recurring consulting engagements.

Talent growth capitalize on recent hires and internships to offer talent development and succession planning services for clients, while presenting Pac/West as a way to attract and retain policy-focused communicators.

Local credibility Emphasize Oregon-first footprint and local journalism connections to win regional public affairs and crisis-communications engagements with state agencies, industry associations, and municipal clients seeking trusted, native-savvy advocates.