Insights

Strong Customer Focus Pastel emphasizes building long-term relationships with clients by providing tailored communication solutions that adapt to business growth. This commitment to customer satisfaction presents opportunities to upsell scalable collaboration and support services.

Niche Market Expertise Operating within the UK telecommunications industry with a recent focus on local businesses, Pastel is well-positioned to expand its services to similar small and medium-sized enterprises seeking reliable communication infrastructure.

Technology Stack Utilizing advanced web and security technologies like HTTP/3, DataTables, and X-XSS-Protection signals a dedication to secure and modern solutions, opening avenues for offering enhanced security features or integrated communication systems.

Growth and Scalability With a customer-centric approach and a proven track record of helping businesses grow, Pastel can cross-sell additional cloud-based communication tools, managed support, or future upgrades that align with client expansion.

Limited Revenue Range Current revenue under 1 million USD indicates untapped potential in expanding sales efforts to similar small and mid-sized businesses seeking reliable telecom solutions, offering opportunities for targeted outreach and package offerings.

Pastel Tech Stack

Pastel uses 8 technology products and services including Open Graph, Element UI, DataTables, and more. Explore Pastel's tech stack below.

  • Open Graph
    Content Management System
  • Element UI
    Javascript Frameworks
  • DataTables
    Javascript Libraries
  • X-XSS-Protection
    Security
  • HTTP/3
    Web & Portal Technology
  • Google Analytics
    Web Analytics
  • Apache
    Web Servers
  • jQuery Validation Plugin
    Web Tools And Plugins

Media & News

Pastel's Email Address Formats

Pastel uses at least 2 format(s):
Pastel Email FormatsExamplePercentage
First@pastelsolutions.co.ukJohn@pastelsolutions.co.uk
92%
First.Last@pastelsolutions.co.ukJohn.Doe@pastelsolutions.co.uk
8%

Frequently Asked Questions

Where is Pastel's headquarters located?

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Pastel's main headquarters is located at Newcastle Under Lyme, England st5 9qf United Kingdom. The company has employees across 2 continents, including EuropeAsia.

What is Pastel's stock symbol?

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Pastel is a publicly traded company; the company's stock symbol is PSLUSD.

What is Pastel's official website and social media links?

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Pastel's official website is pastelgroup.co.uk and has social profiles on LinkedIn.

What is Pastel's NAICS code?

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Pastel's NAICS code is 517 - Telecommunications.

How many employees does Pastel have currently?

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As of April 2026, Pastel has approximately 28 employees across 2 continents, including EuropeAsia. Key team members include Managing Director: M. T.Sales Director: O. M.Partner Manager: J. W.. Explore Pastel's employee directory with LeadIQ.

What industry does Pastel belong to?

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Pastel operates in the Telecommunications industry.

What technology does Pastel use?

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Pastel's tech stack includes Open GraphElement UIDataTablesX-XSS-ProtectionHTTP/3Google AnalyticsApachejQuery Validation Plugin.

What is Pastel's email format?

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Pastel's email format typically follows the pattern of First@pastelsolutions.co.uk. Find more Pastel email formats with LeadIQ.

When was Pastel founded?

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Pastel was founded in 2013.

Pastel

TelecommunicationsEngland, United Kingdom11-50 Employees

Businesses know what they don't want - dropped calls and poor call quality, shaky internet connections, hard-to-reach support, and fragmented or clunky systems.

We think so many businesses struggle with these issues because they've been signed and then sidelined - talked into a deal that isn't right for them, just because it's the most profitable for the supplier. Besides being locked into a contract that doesn't work for them, many find that the support they were promised just isn't there.

Pastel makes sure to get these basics right. We're not interested in short-term gain when it leads to long‑term pain. We want to design a communication solution that solves your problems, scales as you grow, and builds a long‑standing relationship.

We've helped hundreds of businesses across the UK find the right technology for them and continue to support them as their business grows and evolves. We've received great testimonials like this one from Gareth at Tu Vida: "Based on recommendations from trusted colleagues, we started working with Pastel many years ago. We’ve stayed with them for their values and commitment to getting things right. We feel it’s not just a transactional relationship; they take an interest in our work, and we get a real sense that we’re a valued partner."
 
Visit our website for customer testimonials and case studies.

Section iconCompany Overview

Headquarters
Newcastle Under Lyme, England st5 9qf United Kingdom
Stock Symbol
PSLUSD
NAICS Code
517 - Telecommunications
Founded
2013
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    Pastel's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Pastel's revenue is estimated to be in the range of $1M

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