Product Upgrades Paxton has launched Solo and Net2 v7, creating strong upgrade opportunities for Net2 Classic users and new installations. Target installers and end customers with migration kits, bundled pricing, and training to accelerate adoption.

MENA Expansion MENA expansion presents regional sales opportunities through new distributors, offices and a dedicated head of technical operations. Prioritize partnerships with system integrators and local enterprises, offering localized support, pricing and service packages.

Installer Value A strong installer enablement program with free training, ongoing support and a five year guarantee supports channel sales. Leverage the Skills for Security partnership to upsell maintenance contracts, extended warranties and value added services.

End-to-End Solutions Paxton positions itself as an end to end solutions provider for mid market deployments seeking integrated hardware, software and services. Highlight bundles that include Net2 or Solo hardware, software licenses and support to win larger projects.

Marketing Leverage Awards and a growing digital footprint create marketing assets to fuel prospecting. Use case studies, targeted campaigns and analytics driven outreach to reach installers and end users, including in MENA.