Expanding Member Base PECAA serves a large and growing community of over 12,000 independent eye care professionals nationwide, representing a significant market opportunity for vendors offering optical products, practice management solutions, or professional services tailored to optometrists and ophthalmologists.

New Membership Programs The recent launch of PECAA Propel targeting optometry students and early-career practitioners indicates an opportunity to provide educational tools, practice startup solutions, or affordable product packages that support practice growth from inception.

Strong Industry Integration As part of its acquisition by VSP Vision and the ongoing strategic development, PECAA’s close ties to major industry players suggest potential for partnerships, exclusive product offerings, or co-branded initiatives targeting independent eye care practices.

Technology and Marketing Focus PECAA’s initiatives include launching a marketing advisory service and utilizing digital platforms, creating openings for marketing tech vendors, digital communication tools, and analytics services aimed at enhancing member engagement and practice visibility.

Financial Growth Potential With revenues estimated between $50 million and $100 million and active investment in service expansion, PECAA presents opportunities for vendors offering financial technology, practice financing, or business advisory solutions that can further support member profitability and operational efficiency.