Product Innovation Peg Perego's recent launch of Italian-made battery-powered ride-on toys highlights opportunities to upsell complementary accessories or expand product lines in innovative mobility solutions for children.

Safety Enhancement Following their large stroller recall in 2019, there is a clear emphasis on safety; positioning compatible safety products or offering enhanced safety features could resonate well with their existing customer base.

Market Expansion With a strong international presence and a diverse product range, integrating targeted distribution channels or localized marketing initiatives could further boost Peg Perego's global reach in family and childcare markets.

Digital Engagement Their active use of tools like Google Analytics and Tag Manager signals an openness to digital marketing; this presents opportunities for advanced data-driven campaigns or personalized marketing solutions.

Partnership Opportunities Recent collaboration with brands like Silvercar indicates interest in strategic partnerships; exploring joint offerings in safety, entertainment, or mobility sectors could drive new revenue streams for Peg Perego.