Regional focus Pelton Environmental Products serves Ohio, Indiana, and Kentucky, presenting an opportunity to target regional water and wastewater projects, municipal and industrial clients, and mid-market system upgrades within these markets.

Strong partnerships As a manufacturer’s representative with a broad portfolio from over 35 principals, there is potential to cross-sell multiple water and wastewater solutions to existing and new customers, offering comprehensive system solutions.

Mid-market scale With a revenue range of 10M to 25M and an employee count under 50, focus on mid-market projects and repeat business from utilities and private sector facilities that require reliable, cost-effective equipment and service.

Service-driven growth Emphasize after-sales service, maintenance, and rapid response capabilities to differentiate from competitors and win tenders that prioritize long-term performance and uptime.

Digital engagement Leverage current tech stack (HubSpot, iCIMS, Mailchimp, analytics tools) to strengthen lead capture, nurture campaigns, and account-based outreach for targeted procurement opportunities and partner recruitment.