Insights

Growing Membership Base People Driven Credit Union serves over 25,000 members across multiple counties, indicating a sizable and geographically diverse customer base which presents opportunities for expanding digital banking solutions, targeted financial products, and personalized member engagement initiatives.

Technology Adoption The credit union's early adoption of innovative fintech partnerships, such as with MDTMI for FedNow Service and Larky, exemplifies openness to emerging financial technologies, making it receptive to new digital payment systems, real-time transaction solutions, and mobile banking enhancements.

Financial Strength With annual revenues estimated between 25 to 50 million dollars and a competitive position among regional credit unions, there is potential to introduce advanced risk management, fraud prevention, and member data analytics tools to bolster operational efficiency and security.

Membership Focus Historically serving federal, government, educational, and community-based employees, the credit union remains focused on niche markets that value tailored financial services, offering opportunities to upsell tailored lending solutions, retirement planning, and community engagement platforms.

Market Expansion Potential The broad regional presence across multiple counties and a history of mergers suggest strong potential for scalable technology integrations, member acquisition campaigns, and strategic partnerships aimed at increasing market share within the cooperative financial sector.

People Driven Credit Union Tech Stack

People Driven Credit Union uses 8 technology products and services including Facebook Pixel, Amazon Web Services, Open Graph, and more. Explore People Driven Credit Union's tech stack below.

  • Facebook Pixel
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • Open Graph
    Content Management System
  • oEmbed
    Dev Tools
  • Java
    Programming Languages
  • PHP
    Programming Languages
  • GoDaddy
    Web Hosting
  • jQuery Validation Plugin
    Web Tools And Plugins

People Driven Credit Union's Email Address Formats

People Driven Credit Union uses at least 1 format(s):
People Driven Credit Union Email FormatsExamplePercentage
FirstL@peopledrivencu.orgJohnD@peopledrivencu.org
86%
Last@peopledrivencu.orgDoe@peopledrivencu.org
8%
First@peopledrivencu.orgJohn@peopledrivencu.org
4%
FirstLa@peopledrivencu.orgJohnDo@peopledrivencu.org
2%

Frequently Asked Questions

What is People Driven Credit Union's phone number?

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You can contact People Driven Credit Union's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is People Driven Credit Union's official website and social media links?

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People Driven Credit Union's official website is peopledrivencu.org and has social profiles on LinkedIn.

What is People Driven Credit Union's SIC code NAICS code?

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People Driven Credit Union's SIC code is 6061 - Credit Unions, Federally Chartered NAICS code is 52211 - Commercial Banking.

How many employees does People Driven Credit Union have currently?

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As of December 2025, People Driven Credit Union has approximately 64 employees across 1 continents, including North America. Key team members include Chief Strategy Officer, Ciso: B. H.Chief Lending Officer: T. G.Chief Financial Officer: A. B.. Explore People Driven Credit Union's employee directory with LeadIQ.

What industry does People Driven Credit Union belong to?

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People Driven Credit Union operates in the Banking industry.

What technology does People Driven Credit Union use?

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People Driven Credit Union's tech stack includes Facebook PixelAmazon Web ServicesOpen GraphoEmbedJavaPHPGoDaddyjQuery Validation Plugin.

What is People Driven Credit Union's email format?

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People Driven Credit Union's email format typically follows the pattern of FirstL@peopledrivencu.org. Find more People Driven Credit Union email formats with LeadIQ.

When was People Driven Credit Union founded?

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People Driven Credit Union was founded in 1928.

People Driven Credit Union

BankingMichigan, United States51-200 Employees

People Driven Credit Union is a member-owned, full-service financial institution helping members and their families with money management since 1928. PDCU was founded in 1928 as Detroit Federal Employees Credit union to serve as a primary field of membership of federal employees in the Detroit area and their families. In 2003 our charter expanded to include any government or public school district employee in Wayne, Oakland, and Macomb counties, plus members of their families. In 2005, we changed our name to Peoples Trust Credit Union, and our membership eligibility was expanded to include people who live, work, or worship in most of Wayne, Oakland and Macomb counties. In 2014, we merged with Community-Driven Credit Union, which had a service history to Ford Motor Company Employees. We changed our name to People Driven Credit Union as part of this merger. At that time, we expanded our membership to include people who live, work, or worship in Genesee, Lapeer, Livingston, Macomb, Oakland, St. Clair, Washtenaw, and Wayne counties.

We now serve over 25,000 members, all valued owners of the credit union. As a non-profit, cooperatively based organization, we can offer an appealing array of low-cost financial services. Our members share earnings utilizing attractive savings and loan rates and low service fees.

Section iconCompany Overview

Phone number
SIC Code
6061 - Credit Unions, Federally Chartered
NAICS Code
52211 - Commercial Banking
Founded
1928
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    People Driven Credit Union's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    People Driven Credit Union's revenue is estimated to be in the range of $25M$50M

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