Insights

AI-powered lending Michigan First has recently adopted Scienaptic AI to modernize lending operations and accelerate decisioning. This presents an opportunity to offer complementary credit tech, risk analytics, or scalable financing tools that further optimize underwriting speed and credit access for members.

Digital growth The credit union has invested in digital account opening with Mantl and maintains a tech stack including AWS and WordPress, signaling a continued push toward digital channels. This creates a sales opening for customer onboarding automation, digital onboarding enhancements, cybersecurity services, and cloud-based performance optimization.

Community engagement Michigan First actively sponsors and participates in local events like the Wild Lights at the Detroit Zoo, reflecting strong community ties. This suggests opportunities in local marketing partnerships, member engagement platforms, event-driven campaigns, and sponsorship-activated CRM initiatives.

In-house mortgage leadership With mortgage lending originated, underwritten, and serviced in-house since 2014, the credit union prioritizes comprehensive mortgage services. There is potential to cross-sell or expand ancillary homebuyer solutions, title and closing services, or mortgage servicing analytics and optimization.

Growth and governance A mid-sized workforce (201-500 employees) and revenue in the higher six figures with recent CHRO appointment indicate a focus on talent, compliance, and scalable operations. This opens avenues for HR tech, enterprise collaboration tools, cybersecurity, and governance risk and compliance (GRC) solutions aimed at regional financial institutions.

Similar companies to Michigan First Credit Union

Michigan First Credit Union Tech Stack

Michigan First Credit Union uses 8 technology products and services including iCIMS, Qlik, Amazon Web Services, and more. Explore Michigan First Credit Union's tech stack below.

Media & News

Michigan First Credit Union's Email Address Formats

Michigan First Credit Union uses at least 4 email formats:
Michigan First Credit Union Email FormatsExamplePercentage
FLast@michiganfirst.comJDoe@michiganfirst.com
94%
First.Last@michiganfirst.comJohn.Doe@michiganfirst.com
3%
First@michiganfirst.comJohn@michiganfirst.com
2%
Last@michiganfirst.comDoe@michiganfirst.com
1%

Frequently Asked Questions

What is Michigan First Credit Union's phone number?

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You can contact Michigan First Credit Union's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Michigan First Credit Union's official website and social media links?

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Michigan First Credit Union's official website is michiganfirst.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Michigan First Credit Union generate?

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As of August 2026, Michigan First Credit Union's annual revenue is estimated to be $100M - $250M.

What is Michigan First Credit Union's SIC code and NAICS code?

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Michigan First Credit Union's SIC code is 6062 - Credit Unions, Not Federally Chartered and NAICS code is 52211 - Commercial Banking.

How many employees does Michigan First Credit Union have currently?

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As of August 2026, Michigan First Credit Union has approximately 412 employees across 1 continents, including North America. Key team members include Vice President - Operations: J. O., President: J. M. and Owner, Smc: J. H. Explore Michigan First Credit Union's employee directory with LeadIQ.

What industry does Michigan First Credit Union belong to?

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Michigan First Credit Union operates in the Banking industry.

What technology does Michigan First Credit Union use?

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Michigan First Credit Union's tech stack includes iCIMS, Qlik, Amazon Web Services, WordPress, SonarQube, Amazon Simple Email Service, Agentforce and Adobe Creative Suite.

What is Michigan First Credit Union's email format?

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Michigan First Credit Union's email format typically follows the pattern of FLast@michiganfirst.com. Find more Michigan First Credit Union email formats with LeadIQ.

How much funding has Michigan First Credit Union raised to date?

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As of August 2026, Michigan First Credit Union has raised $3.7M in funding. The last funding round occurred on May 10, 2023 for $3.7M.

When was Michigan First Credit Union founded?

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Michigan First Credit Union was founded in 1926.
Michigan First Credit Union logo

Michigan First Credit Union

BankingMichigan, United States201-500 Employees

Michigan First Credit Union is a Michigan-based financial institution serving individuals and businesses with a focus on member-driven banking. Established in 1926, the credit union has grown to more than 1.4 billion in assets and serves a broad membership across the state, offering mortgage lending, various financial products, and in-house loan servicing as part of its member services. The organization emphasizes stability and consistent access to financial services for residents and businesses in Michigan, supported by its established branch network and in-house capabilities.

 Based in Lathrup Village, near Detroit, the credit union operates within the banking industry as a cooperative financial institution that targets people who live, work, or worship in Michigan. Its growth trajectory includes partnerships and digital initiatives intended to enhance member experience, such as collaborations to digitize account opening and efforts to expand service delivery through technology and in-branch solutions. The entity positions itself as a local financial partner with a long-standing presence in the Michigan market.

Section iconCompany Overview

Phone number
SIC Code
6062 - Credit Unions, Not Federally Chartered
NAICS Code
52211 - Commercial Banking
Founded
1926
Employees
201-500

Section iconFunding & Financials

  • $3.7M

    Michigan First Credit Union has raised a total of $3.7M of funding over 1 rounds. Their latest funding round was raised on May 10, 2023 in the amount of $3.7M as a Grant.

  • $100M - $250M

    Michigan First Credit Union's revenue is estimated to be in the range of $100M - $250M

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