Insights

Funding characteristics Revenue is under 1M indicating a lean budget. Sales opportunities with scalable solutions and cost-efficient tools, such as low-cost SaaS licenses, donation platforms, and affordable marketing automation that maximize impact without heavy overhead.

Tech stack fit Existing tools include WordPress, Google Workspace, Slack, and marketing platforms (AdRoll, Mautic, Segment, Shopify). Target offerings that integrate or extend these systems, such as enhanced analytics, CRM connectors, onboarding automation, and secure collaboration affordances.

Strategic partnerships Recent collaboration with Maine People's Alliance and deep canvass initiatives suggest openness to data partnerships, field organizing tech, and network-building solutions. Propose data-driven outreach, training, and shared platform options to scale alliance activities.

Organizational focus Mission-driven, diverse constituencies and grassroots power-building imply demand for inclusive communications, multilingual support, and accessibility features. Sales opportunities exist for advocacy-focused content management, fundraising campaigns, and community engagement tools.

Event and education cadence Active in conferences and training institutes (Movement Builders Conference, Deep Canvass Institute). Upsell opportunities in event management, attendee engagement software, virtual summit platforms, and analytics on event-driven fundraising and mobilization.

Similar companies to People's Action

People's Action Tech Stack

People's Action uses 8 technology products and services including AdRoll, WordPress, Segment, and more. Explore People's Action's tech stack below.

Media & News

People's Action's Email Address Formats

People's Action uses at least 4 email formats:
People's Action Email FormatsExamplePercentage
F.Last@peoplesaction.orgJ.Doe@peoplesaction.org
85%
Last@peoplesaction.orgDoe@peoplesaction.org
8%
First@peoplesaction.orgJohn@peoplesaction.org
5%
L.First@peoplesaction.orgD.John@peoplesaction.org
2%

Frequently Asked Questions

What is People's Action's official website and social media links?

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People's Action's official website is peoplesaction.org and has social profiles on LinkedIn.

How much revenue does People's Action generate?

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As of August 2026, People's Action's annual revenue is estimated to be <$1M.

What is People's Action's NAICS code?

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People's Action's NAICS code is 8139 - Business, Professional, Labor, Political, and Similar Organizations.

How many employees does People's Action have currently?

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As of August 2026, People's Action has approximately 83 employees across 3 continents, including North America, Asia and Europe. Key team members include Financial Controller: V. M., Media Relations Manager: J. K. and Volunteer: A. M. K. Explore People's Action's employee directory with LeadIQ.

What industry does People's Action belong to?

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People's Action operates in the Political Organizations industry.

What technology does People's Action use?

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People's Action's tech stack includes AdRoll, WordPress, Segment, Shopify, Amazon Simple Email Service, Google Workspace, Mautic and Slack.

What is People's Action's email format?

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People's Action's email format typically follows the pattern of F.Last@peoplesaction.org. Find more People's Action email formats with LeadIQ.
People's Action logo

People's Action

Political OrganizationsIllinois, United States51-200 Employees

People's Action mobilizes poor and working people across rural, suburban, and urban areas to pursue policy change and electoral wins through issue campaigns. It describes its base as a broad coalition—including low-income residents, professionals, small business owners, the unemployed, and people from diverse racial and ethnic backgrounds—spanning youth to seniors and embracing immigrants.

Based in Chicago, Illinois, the organization operates as a national network focused on organizing and advocacy around data-informed campaigns. A recent development involves a partnership with the Maine People's Alliance to enhance data capabilities and convert information into power-building pathways. Historically, the organization has hosted the Movement Builders' Conference, a tradition dating back to its early days in Chicago.

Section iconCompany Overview

NAICS Code
8139 - Business, Professional, Labor, Political, and Similar Organizations
Employees
51-200

Section iconFunding & Financials

  • <$1M

    People's Action's revenue is estimated to be in the range of <$1M

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