Growth Potential With a revenue ranging from one to ten million dollars and a dedicated team of 11 to 50 employees, PERSEVERANCE represents a small yet promising player in the wellness and fitness sector, indicating opportunities for targeted expansion and brand awareness campaigns.

Technology Adoption Utilization of advanced digital tools such as Google Tag Manager, Google Maps, and Squarespace Commerce signifies an embrace of technology to enhance customer engagement and streamline operations, suggesting potential for further digital marketing and e-commerce solutions.

Competitive Landscape Operating in a market alongside large-scale brands like F45, Orangetheory Fitness, and Planet Fitness reveals significant competition, but also highlights niches for personalized services and local community engagement to differentiate PERSEVERANCE.

Market Trends The fitness industry’s focus on health programs for all levels combined with leveraging digital tracking and branding tools aligns with current trends toward integrative wellness and digital fitness solutions, creating sales opportunities in health tech and wellness education.

Employee and Revenue Scale Given the relatively modest team size and diverse competitor revenue ranges, there are opportunities to offer scalable solutions such as staff training, operational efficiency tools, and customer management systems tailored for small to mid-sized fitness businesses.