Focus on Fresh Nutrition Pet Wants emphasizes its commitment to fresh, slow-cooked pet food delivered within weeks of production, which appeals to health-conscious pet owners seeking higher nutritional value and transparency. Capitalizing on this health and freshness trend can open opportunities to promote premium pet food products and personalized nutrition plans.

Growing Geographic Presence Recent store openings in Reno and ongoing franchise development suggest a rapidly expanding footprint. Engaging with these new markets offers prospects for retail partnerships, local marketing collaborations, and exclusive product offerings tailored to regional preferences.

Leadership Engagement Recent leadership appointments, including new vice presidents and a brand president, highlight active strategic growth and innovation. Collaborating with company executives could facilitate introductions to decision-makers for bulk supply deals, co-branded promotions, or franchise support offerings.

Brand Visibility Opportunities Partnerships like Findlay Market’s 'Howl-O-Ween' event enhance community engagement and brand exposure. Sponsorship and event participation in local pet-centric activities can help increase brand awareness and drive direct sales in target markets.

Market Position & Competition With a revenue range of $50M to $100M and a strategic focus on quality pet products, Pet Wants occupies a niche that values natural and locally sourced offerings. Positioning complementary products such as premium treats, health supplements, or grooming supplies can strengthen relationships and unlock cross-sell opportunities.