Growing Industry Presence Peterson Trucks has expanded its footprint by acquiring Brattain International, adding five locations in Oregon, which indicates a strategic growth initiative and increased market coverage in the trucking sector.
Full-Service Capabilities With a comprehensive line of trucking products, state-of-the-art repair shops, and highly trained technicians, Peterson Trucks offers a complete solution for fleet maintenance that can be leveraged to upsell parts, maintenance contracts, and aftermarket services.
Financial Stability Generating revenue between 50 million and 100 million dollars positions Peterson Trucks as a financially robust player in the truck transportation industry, creating opportunities for tailored financing solutions or fleet expansion services.
Industry Alignment As an International Trucks dealer and part of a competitive landscape with major companies like PACCAR and Peterbilt, Peterson Trucks holds a strong position that can be utilized to cross-sell or promote advanced vehicle technologies and specialized fleet management solutions.
Technology Adoption Utilizing advanced tech stacks such as Amazon EC2, HubSpot, and Microsoft 365, the company demonstrates a focus on digital efficiency and customer engagement, providing avenues to introduce new software solutions, telematics, or fleet optimization tools to its operations.