Niche Loyalty Software Piggy specializes in custom loyalty solutions tailored to specific business goals, making it a compelling partner for companies seeking personalized customer engagement tools in the retail, hospitality, and e-commerce sectors.

Recent Strategic Expansion The recent collaboration with Siamdiscovery to launch Thailand’s first pop-up store indicates an opportunity to target international retailers or brands interested in experiential loyalty campaigns and affiliate marketing partnerships.

Integration Capabilities Piggy’s ability to seamlessly integrate with existing POS, e-commerce, CRM, and gift card systems presents a strong sales pitch for businesses looking to upgrade or expand their loyalty infrastructure without overhauling current systems.

Growing Client Base With almost 9,000 businesses served including notable brands like Vapiano and SPAR, there is a clear market validation and a network effect that can be leveraged for cross-selling additional loyalty modules or expanding into related loyalty and customer engagement services.

Market Positioning As a leader in highly customizable loyalty platforms with an emphasis on automation and branded rewards, Piggy is well-positioned to target mid-sized to large enterprises aiming for differentiated customer experiences and personalized marketing campaigns.