Insights

Acquisitions for market share Pine's recent acquisition of Properly Inc. represents a strategic move to expand market presence in the Canadian home-buying industry. Leveraging this acquisition, Pine can explore cross-selling opportunities to Properly's existing customer base, paving the way for increased sales and revenue growth.

Capital injection and scaling With significant funding of $40 million recently raised, Pine is well-positioned to scale its operations and product offerings. This funding can fuel sales initiatives, such as product development, marketing campaigns, and hiring sales professionals to drive customer acquisition and retention.

Tech-driven customer engagement Pine's tech stack, including tools like Microsoft Clarity and Auth0, empowers the company to enhance customer engagement and experience. Leveraging advanced technologies, Pine can personalize sales pitches, track customer interactions, and optimize its digital platforms to drive higher conversion rates and customer satisfaction.

Competitive positioning and differentiation In a landscape with players like Nubank and Santander, Pine's focus on a digital-first, direct-to-consumer approach sets it apart. Highlighting this differentiation in sales pitches can appeal to customers seeking streamlined, low-rate home financing options, potentially capturing market share and driving sales growth.

Strategic partnerships for growth By securing substantial funding and showcasing a strong revenue trajectory, Pine can position itself as an attractive partner for collaborations with fintech companies and financial institutions. Establishing strategic partnerships can open doors to new sales channels, access to broader customer segments, and co-marketing opportunities, ultimately driving sales expansion.

Pine Tech Stack

Pine uses 8 technology products and services including Linkedin Ads, Microsoft Clarity, Amazon CloudFront, and more. Explore Pine's tech stack below.

  • Linkedin Ads
    Advertising
  • Microsoft Clarity
    Analytics
  • Amazon CloudFront
    Content Delivery Network
  • Cloudflare
    Content Management System
  • Auth0
    Identity Verification
  • jQuery
    Javascript Libraries
  • Amazon ALB
    Load Balancers
  • HSTS
    Security

Pine's Email Address Formats

Pine uses at least 1 format(s):
Pine Email FormatsExamplePercentage
First@pine.caJohn@pine.ca
44%
First.Last@pine.caJohn.Doe@pine.ca
6%
First@pine.caJohn@pine.ca
44%
First.Last@pine.caJohn.Doe@pine.ca
6%

Frequently Asked Questions

Where is Pine's headquarters located?

Minus sign iconPlus sign icon
Pine's main headquarters is located at Toronto, CA. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Pine's stock symbol?

Minus sign iconPlus sign icon
Pine is a publicly traded company; the company's stock symbol is ALPN.

What is Pine's official website and social media links?

Minus sign iconPlus sign icon
Pine's official website is pine.ca and has social profiles on LinkedIn.

How much revenue does Pine generate?

Minus sign iconPlus sign icon
As of September 2024, Pine's annual revenue reached $3.8M.

What is Pine's NAICS code?

Minus sign iconPlus sign icon
Pine's NAICS code is 52 - Finance and Insurance.

How many employees does Pine have currently?

Minus sign iconPlus sign icon
As of September 2024, Pine has approximately 56 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Operating Officer: B. E. M.Chief Technology Officer: J. S.Head Of Product & Strategy: A. K.. Explore Pine's employee directory with LeadIQ.

What industry does Pine belong to?

Minus sign iconPlus sign icon
Pine operates in the Financial Services industry.

What technology does Pine use?

Minus sign iconPlus sign icon
Pine's tech stack includes Linkedin AdsMicrosoft ClarityAmazon CloudFrontCloudflareAuth0jQueryAmazon ALBHSTS.

What is Pine's email format?

Minus sign iconPlus sign icon
Pine's email format typically follows the pattern of . Find more Pine email formats with LeadIQ.

How much funding has Pine raised to date?

Minus sign iconPlus sign icon
As of September 2024, Pine has raised $16M in funding. The last funding round occurred on May 01, 2022 for $16M.

When was Pine founded?

Minus sign iconPlus sign icon
Pine was founded in 2021.
Pine

Pine

Financial ServicesToronto, Canada51-200 Employees

Pine is transforming the Canadian home financing process by creating a new digital-first, direct-to-consumer and low-rate process for our clients.

Section iconCompany Overview

Headquarters
Toronto, CA
Website
pine.ca
Stock Symbol
ALPN
NAICS Code
52 - Finance and Insurance
Founded
2021
Employees
51-200

Section iconFunding & Financials

  • $16M

    Pine has raised a total of $16M of funding over 2 rounds. Their latest funding round was raised on May 01, 2022 in the amount of $16M.

  • $10M

    Pine's revenue is in the range of $10M

Section iconFunding & Financials

  • $16M

    Pine has raised a total of $16M of funding over 2 rounds. Their latest funding round was raised on May 01, 2022 in the amount of $16M.

  • $10M

    Pine's revenue is in the range of $10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.