Growing Market Presence With a substantial revenue range of 25 to 50 million dollars and a team of up to 200 employees, Planning Up A Storm demonstrates strong market positioning within the event planning industry, indicating ample potential for expanding service offerings or cross-selling opportunities.

Technology Utilization The company's use of common web technologies like jQuery and Lightbox suggests a focus on digital engagement, presenting opportunities to integrate advanced event management software or mobile solutions to enhance client experiences.

Industry Alignment Operating within the events services sector alongside security and investigation firms, there is potential to develop integrated packages that combine event planning with enhanced security solutions, catering to corporate clients seeking comprehensive event management.

Regional Focus Located in New York City, a major hub for corporate and social events, Planning Up A Storm has strategic access to high-value clients, facilitating targeted sales efforts toward large-scale event organizers and corporate clients in urban centers.

Growth Opportunities Given the competitive landscape with sizable security firms, there is an opportunity to differentiate through innovative event planning technology, sustainability practices, or specialized services, appealing to clients prioritizing modern and eco-friendly event solutions.