Insights

Growth opportun PM G operates as a mid-sized manufacturing company with multiple bicycle brands, suggesting potential needs for scalable production, private labeling, or OEM partnerships to meet increasing demand and expand brand reach.

Brand portfolio With Popal, Supersuper, Keewee and Cangoo in their lineup, PMG may benefit from distribution partnerships, logistics optimization, and retail channel strategies to maximize cross-brand sales and improve market penetration.

Small to mid size Employee range of 51-200 indicates agility with lean procurement and fast decision cycles, presenting opportunities for short sales cycles, quick pilots, and flexible contract terms for new tech or services.

Tech stack Current tools include Hotjar, Duda, WordPress, Zendesk, and Mautic, signaling openness to digital marketing, website optimization, customer support improvements, and marketing automation to boost ecommerce and customer experience.

Sustainability focus As a bicycle manufacturer with family values, PMG may be receptive to sustainability initiatives, such as eco-friendly materials, circular supply chains, or energy-efficient manufacturing solutions, aligning with growing market demand.

Similar companies to PMG

PMG Tech Stack

PMG uses 8 technology products and services including Hotjar, Duda, WordPress, and more. Explore PMG's tech stack below.

Media & News

PMG's Email Address Formats

PMG uses at least 2 email formats:
PMG Email FormatsExamplePercentage
F.Last@popal.nlJ.Doe@popal.nl
88%
First@popal.nlJohn@popal.nl
12%

Frequently Asked Questions

What is PMG's stock symbol?

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PMG is a publicly traded company; the company's stock symbol is PMGM.

What is PMG's official website and social media links?

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PMG's official website is popal.nl and has social profiles on LinkedIn.

How much revenue does PMG generate?

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As of August 2026, PMG's annual revenue is estimated to be $10M - $25M.

What is PMG's SIC code and NAICS code?

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PMG's SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 31-33 - Manufacturing.

How many employees does PMG have currently?

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As of August 2026, PMG has approximately 69 employees across 3 continents, including Europe, North America and Asia. Key team members include Sales Director: E. S., Manager Bedrijfsontwikkeling: B. V. D. V. and Purchasing Manager: F. K. Explore PMG's employee directory with LeadIQ.

What industry does PMG belong to?

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PMG operates in the Manufacturing industry.

What technology does PMG use?

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PMG's tech stack includes Hotjar, Duda, WordPress, Cookiebot, Zendesk, Google Workspace, Microsoft 365 and Mautic.

What is PMG's email format?

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PMG's email format typically follows the pattern of F.Last@popal.nl. Find more PMG email formats with LeadIQ.

When was PMG founded?

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PMG was founded in 1998.
PMG logo

PMG

ManufacturingUtrecht, Netherlands51-200 Employees

PMG is a mid-sized manufacturing company based in Utrecht, Netherlands, specializing in bicycles. It represents several consumer bicycle brands, including Popal, Supersuper, Keewee, and Cangoo. The business originated as a family enterprise and continues to value its family roots. PMG emphasizes excellence and embraces new ideas as part of its approach to challenges. Its operations center on delivering a portfolio of bicycle brands.

Section iconCompany Overview

Website
popal.nl
SIC Code
4899 - Communications Services, Not Elsewhere Classified
Stock Symbol
PMGM
NAICS Code
31-33 - Manufacturing
Founded
1998
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    PMG's revenue is estimated to be in the range of $10M - $25M

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