What is PMU's NAICS code?

PMU's NAICS code is 7132 (Gambling Industries).

Insights

Large market reach PMU operates across France with 12,000 points of sale and 5.5 million customers, including online users, indicating a broad distribution network and vast cross-sell opportunities for complementary gambling products, loyalty programs, and data-driven marketing.

Diversified product mix Offerings include horse racing betting, sports betting, and online poker, suggesting multiple upsell paths and bundled promotions to increase average revenue per user across different betting verticals.

Tech-enabled scale owns a modern tech stack (AWS, Kubernetes, Terraform, Airflow, Jenkins) enabling scalable, data-driven marketing, risk management, and customer experience improvements—opportunities to provide advanced analytics, fraud prevention, and seamless omnichannel integrations.

Financials and growth Revenue is in the mid tens of millions with a sizable customer base; potential for expansion through B2B partnerships overseas (15 foreign B2B partners) and increased online penetration to monetize growth engines.

Strategic partnerships As a top French ebusiness player with a mission to grow the hippique sector, PMU is open to collaborations that enhance digital engagement, loyalty, and responsible gaming initiatives—suitable for technology, payments, and marketing collaboration opportunities.

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PMU Tech Stack

PMU uses 8 technology products and services including Amazon Web Services, Apache Airflow, HashiCorp Terraform, and more. Explore PMU's tech stack below.

Amazon Web Services
Cloud Hosting
Apache Airflow
Configuration Management
HashiCorp Terraform
Configuration Management
Kubernetes
Containerization
Jenkins
Continuous Integration
Agentforce
Marketing Performance Measurement
VMware
Virtualisation Software
Atlassian Confluence
Wikis

Media & News

B. Riley Principal 150 Merger Corp. Announces the Separate Trading of its Common Stock and Warrants, Commencing April 9, 2021
NEW YORK, April 2, 2021 /PRNewswire/ -- B. Riley Principal 150 Merger Corp. (Nasdaq: BRPMU) (the "Company") announced today that, commencing April 9, 2021, the holders of the Company's units (the "Units") may elect to separately trade the shares of Class A common stock (the "Common Stock") and warrants (the "Warrants") included in the Units.
Apr 02, 2021 | www.prnewswire.com

PMU's Email Address Formats

PMU uses at least 4 email formats:

PMU Email Formats	Example	Percentage
First.Last@pmu.fr	John.Doe@pmu.fr	91%
Last.First@pmu.fr	Doe.John@pmu.fr	6%
FirstLast@pmu.fr	JohnDoe@pmu.fr	2%
LastF@pmu.fr	DoeJ@pmu.fr	1%

Frequently Asked Questions

What is PMU's phone number?

You can contact PMU's main corporate office by phone at

+33-1-56-09-9****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is PMU's stock symbol?

PMU is a publicly traded company; the company's stock symbol is BRPMU.

What is PMU's official website and social media links?

PMU's official website is pmu.fr and has social profiles on LinkedIn.

How much revenue does PMU generate?

As of August 2026, PMU's annual revenue is estimated to be $25M - $50M.

What is PMU's SIC code and NAICS code?

PMU's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 7132 - Gambling Industries.

How many employees does PMU have currently?

As of August 2026, PMU has approximately 4K employees across 6 continents, including Europe, South America and Asia. Key team members include Chief Data Officer: N. O., Chief Product Officer: M. D. T. and Chief Financial Officer: C. C. Explore PMU's employee directory with LeadIQ.

What industry does PMU belong to?

PMU operates in the Gambling Facilities and Casinos industry.

What technology does PMU use?

PMU's tech stack includes Amazon Web Services, Apache Airflow, HashiCorp Terraform, Kubernetes, Jenkins, Agentforce, VMware and Atlassian Confluence.

What is PMU's email format?

PMU's email format typically follows the pattern of First.Last@pmu.fr. Find more PMU email formats with LeadIQ.

When was PMU founded?

PMU was founded in 1930.

PMU

Q: What is PMU's official website and social media links?

PMU's official website is pmu.fr. PMU has social profiles on LinkedIn.

Q: How many employees does PMU have currently?

PMU has approximately 4K employees.

Q: What technology does PMU use?

PMU's tech stack includes Centreon, Spring, Atlassian, HTTP/3, Dataiku.

Gambling Facilities and CasinosÎle-de-France, France1001-5000 Employees

PMU is a French operator of betting services across horse racing, sports betting, and online poker. Based in Paris, Île-de-France, the company serves a broad customer base, with about 5.5 million clients, including around one million online. Each year, it handles roughly 10.5 billion euros in wagers, illustrating its scale in the French gambling market. Its physical and digital footprint includes roughly 12,000 points of sale and partnerships with 15 foreign B2B partners. It operates within the Gambling Facilities and Casinos industry and is positioned among France's top five e-businesses. Its mission is to support the development of the horse racing sector through its client network.