Free-to-Play Version Polyphony Digital recently launched a free-to-play version of Gran Turismo 7, offering a new entry point for potential players who may be interested in exploring the game without initial cost barriers. This presents an opportunity to attract and convert a larger audience into paid players through engaging gameplay experiences.

Regular Game Updates The consistent release of updates for Gran Turismo 7 by Polyphony Digital showcases a commitment to enhancing user experience and keeping the game fresh. Sales representatives can leverage these updates as selling points to highlight the continuous value and enjoyment that players can expect, potentially driving higher game sales and player loyalty.

Collaborative Projects By partnering with Nissan to develop the GUI for the Nissan Hyper Force concept car, Polyphony Digital demonstrates versatility in engaging in collaborative projects beyond the gaming realm. Sales professionals can explore such collaborations as unique marketing opportunities to foster brand visibility and potentially expand sales channels through innovative partnerships.

Virtual Reality Upgrade The launch of a virtual reality upgrade for Gran Turismo 7 by Polyphony Digital signals a focus on immersive gaming experiences. Sales development representatives can promote this upgrade as a value-added feature that enhances gameplay realism and appeal, potentially driving sales among gamers looking for interactive and cutting-edge experiences.

Global Software Sales With over 77.02 million units of PlayStation® software titles sold worldwide, Polyphony Digital has a strong track record of global sales success. Sales professionals can leverage this impressive sales figure to build credibility and trust with potential buyers, highlighting the widespread popularity and market demand for Polyphony Digital's game offerings.