Insights

Leadership Development Poynter runs workshops and leadership programs for newsroom leaders, including a Leadership Academy for Women. There is a clear opportunity to offer advanced training, coaching, or executive education partnerships to expand their leadership cohort and diversify offerings.

Membership Growth The recent launch of a membership program suggests an openness to ongoing engagement and recurring revenue. Propose value-added memberships with premium content, exclusive events, and sponsor opportunities to drive steady annual renewals.

Digital Transformation Their involvement in public media digital transformation programs indicates a client need for tech-enabled training, analytics, and implementation support. Offer platforms for learning delivery, metrics tracking, and practical Digital Transformation playbooks.

News Literacy & Fact-Checking With programs tied to PolitiFact, the International Fact-Checking Network, and MediaWise, there is momentum around accuracy and media literacy. Sales opportunities exist for curriculum licenses, trainer networks, and certification programs aligned with newsroom integrity.

Funding & Partnerships Significant external funding activity and collaboration with funders point to opportunities for funded training projects, grant-aligned curricula, and co-branded initiatives with foundations or public media entities seeking impact-driven outcomes.

Similar companies to Poynter Institute

Poynter Institute Tech Stack

Poynter Institute uses 8 technology products and services including Google AdSense, LinkedIn Ads, Hotjar, and more. Explore Poynter Institute's tech stack below.

Media & News

Poynter Institute's Email Address Formats

Poynter Institute uses at least 4 email formats:
Poynter Institute Email FormatsExamplePercentage
FLast@poynter.orgJDoe@poynter.org
88%
Last@poynter.orgDoe@poynter.org
7%
First@poynter.orgJohn@poynter.org
4%
FirstLast@poynter.orgJohnDoe@poynter.org
1%

Frequently Asked Questions

What is Poynter Institute's phone number?

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You can contact Poynter Institute's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Poynter Institute's official website and social media links?

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Poynter Institute's official website is poynter.org and has social profiles on LinkedIn.

How much revenue does Poynter Institute generate?

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As of August 2026, Poynter Institute's annual revenue is estimated to be $100M - $250M.

What is Poynter Institute's SIC code and NAICS code?

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Poynter Institute's SIC code is 8399 - Social Services, Not Elsewhere Classified and NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Poynter Institute have currently?

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As of August 2026, Poynter Institute has approximately 126 employees across 4 continents, including North America, Europe and Asia. Key team members include Chief Executive Officer: W. A., Vice President And Senior Scholar: I. C. and President: S. P. Explore Poynter Institute's employee directory with LeadIQ.

What industry does Poynter Institute belong to?

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Poynter Institute operates in the Professional Training and Coaching industry.

What technology does Poynter Institute use?

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Poynter Institute's tech stack includes Google AdSense, LinkedIn Ads, Hotjar, GitHub, Drupal, Google Workspace, WP Engine and New Relic.

What is Poynter Institute's email format?

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Poynter Institute's email format typically follows the pattern of FLast@poynter.org. Find more Poynter Institute email formats with LeadIQ.

When was Poynter Institute founded?

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Poynter Institute was founded in 1975.
Poynter Institute logo

Poynter Institute

Professional Training and CoachingUnited States51-200 Employees

The Poynter Institute is a mid-sized nonprofit in the United States that operates in the professional training and coaching sector for journalism. It offers in-person and online workshops and events, supplements them with newsletters and news coverage, and aims to strengthen journalistic practice and ethics. The organization trains journalists as well as writers, editors, educators, and communications professionals, delivering programs that reach tens of thousands of people each year.

The institute is involved in fact-checking through PolitiFact, the International Fact-Checking Network, and its MediaWise literacy initiative, which together help the public assess information. Its alumni work across respected news organizations and other roles that apply journalistic values in daily work, including public relations and marketing. A notable recent development is the January 2025 launch of a membership program, signaling expansion of its offerings aligned with its mission.

Section iconCompany Overview

Phone number
SIC Code
8399 - Social Services, Not Elsewhere Classified
NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
1975
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Poynter Institute's revenue is estimated to be in the range of $100M - $250M

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