Insights

Faculty Growth Poynter operates a professional training and coaching model with a sizable 51-200 employees and a broad reach in journalism education, presenting a clear opportunity to offer advanced training partnerships, customized workshops, and executive education programs for editors, educators, and PR professionals.

Membership Potential Recent launch of a membership program signals an interest in ongoing engagement; this creates a pipeline for tiered memberships or corporate sponsorships, offering ongoing training access, exclusive events, and branded content collaborations.

Digital Transformation Their involvement in digital initiatives, including partnerships with CPB for a Digital Transformation Program, suggests openness to scalable online curricula, learning management integrations, and data-driven training analytics for newsroom clients.

Fact-Checking & Literacy Strength in fact-checking programs (PolitiFact, International Fact-Checking Network, MediaWise) indicates potential for collaborations in fact-checking training, media literacy campaigns, and content verification services for newsrooms and public organizations.

Revenue & Partnerships Estimated revenue in the mid six-figures to low seven-figures range plus ongoing funding discussions imply opportunities to upsell consulting, bespoke training contracts, executive coaching, and sponsored research or scholarship programs with media organizations and non-profit partners.

Poynter Institute Tech Stack

Poynter Institute uses 8 technology products and services including OpenX, Chartbeat, Adobe Audition, and more. Explore Poynter Institute's tech stack below.

  • OpenX
    Advertising
  • Chartbeat
    Analytics
  • Adobe Audition
    Audio, Video, Graphics
  • Disqus
    Comment Systems
  • Cloudflare
    Content Management System
  • Mustache
    Javascript Frameworks
  • reCAPTCHA
    Security
  • Bootstrap
    UI Frameworks

Media & News

Poynter Institute's Email Address Formats

Poynter Institute uses at least 1 format(s):
Poynter Institute Email FormatsExamplePercentage
FLast@poynter.orgJDoe@poynter.org
88%
Last@poynter.orgDoe@poynter.org
7%
First@poynter.orgJohn@poynter.org
4%
FirstLast@poynter.orgJohnDoe@poynter.org
1%

Frequently Asked Questions

What is Poynter Institute's phone number?

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You can contact Poynter Institute's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Poynter Institute's official website and social media links?

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Poynter Institute's official website is poynter.org and has social profiles on LinkedIn.

What is Poynter Institute's SIC code NAICS code?

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Poynter Institute's SIC code is 8399 - Social Services, Not Elsewhere Classified NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does Poynter Institute have currently?

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As of July 2026, Poynter Institute has approximately 123 employees across 5 continents, including North AmericaEuropeSouth America. Key team members include Chief Executive Officer: W. A.Vice President And Senior Scholar: I. C.President: S. P.. Explore Poynter Institute's employee directory with LeadIQ.

What industry does Poynter Institute belong to?

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Poynter Institute operates in the Professional Training and Coaching industry.

What technology does Poynter Institute use?

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Poynter Institute's tech stack includes OpenXChartbeatAdobe AuditionDisqusCloudflareMustachereCAPTCHABootstrap.

What is Poynter Institute's email format?

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Poynter Institute's email format typically follows the pattern of FLast@poynter.org. Find more Poynter Institute email formats with LeadIQ.

When was Poynter Institute founded?

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Poynter Institute was founded in 1975.
Poynter Institute logo

Poynter Institute

Professional Training and CoachingUnited States51-200 Employees

The Poynter Institute is a mid-sized nonprofit in the United States that operates in the professional training and coaching sector for journalism. It offers in-person and online workshops and events, supplements them with newsletters and news coverage, and aims to strengthen journalistic practice and ethics. The organization trains journalists as well as writers, editors, educators, and communications professionals, delivering programs that reach tens of thousands of people each year.

The institute is involved in fact-checking through PolitiFact, the International Fact-Checking Network, and its MediaWise literacy initiative, which together help the public assess information. Its alumni work across respected news organizations and other roles that apply journalistic values in daily work, including public relations and marketing. A notable recent development is the January 2025 launch of a membership program, signaling expansion of its offerings aligned with its mission.

Section iconCompany Overview

Phone number
SIC Code
8399 - Social Services, Not Elsewhere Classified
NAICS Code
6114 - Business Schools and Computer and Management Training
Founded
1975
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Poynter Institute's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Poynter Institute's revenue is estimated to be in the range of $25M$50M

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