Growing SMB reach PPD Technology positions itself as a nationwide fintech and merchant services provider serving a wide range of SMBs across retail, restaurants, e-commerce, and services. This suggests sales opportunities by targeting mid-market to small business clients that need scalable payment solutions and cost reduction through integrated POS and payment tech.

Comprehensive payments suite With offerings spanning credit card, ACH, EBT processing, multiple POS systems, payments tech integrations, risk management, and financing options, there are cross-sell opportunities to existing merchants for equipment, subscription programs, and underwriting support, increasing average revenue per merchant.

Tech-enabled underwriting A proprietary fintech CRM and portal for underwriting and portfolio management indicates efficiency in onboarding and risk assessment. This can be pitched to potential partners and agents as a differentiator for faster approvals and transparent merchant lifecycle management.

Agent network leverage National sales agent network with industry-leading training and tools presents a channel for outbound campaigns. Sales teams can leverage partnerships to accelerate merchant acquisition, especially in regions with fragmented merchant services providers.

Growth and finance options Equipment financing and subscription programs provide a recurring revenue model and a hedge against churn. Highlight these programs when addressing merchants seeking cash flow-friendly POS upgrades or flexible financing needs to drive adoption and long-term partnerships.