SMB Real Estate Target a small firm with mid-market revenue in real estate services and property management, as Pratt Ordway Properties reports 2-10 employees and revenue between 10M-25M, indicating potential needs for scalable tech, marketing automation, and cloud solutions to support growth.
Digital Transformation Leverage their current tech stack (WordPress, Duda, AWS, New Relic, Snowplow, and AudioEye) to position bundled digital optimization, website performance, analytics, and accessibility enhancements as ongoing services to improve lead generation and tenant acquisition.
Marketing Automation With existing WhatsApp Business and Microsoft 365, propose advanced marketing and collaboration tooling, CRM integration, and omnichannel communication strategies to streamline client outreach, property marketing, and internal coordination.
Analytics & Performance Their use of New Relic and Snowplow suggests a focus on performance data; offer advanced analytics consulting, custom dashboards, and data-driven decision support to optimize website conversions, lead quality, and portfolio performance.
Strategic Growth Position services that support expansion and operational efficiency for a lean team, such as managed cloud services, security hardening, and scalable property tech platforms, aligning with their growth trajectory and potential future hires.