Insights

Expansion in Germany Premier Inn is expanding its presence in Germany, with over 40 hotels already open across key cities like Frankfurt, Hamburg, and Munich. This expansion presents a strong sales opportunity to establish Premier Inn as a leading hotel brand in Germany, catering to the growing market demand.

Recent Openings With recent openings in locations like Belfast and partnerships with global groups in Berlin, Premier Inn is actively expanding its footprint. These new locations and partnerships create avenues for sales development professionals to target new customers and corporate clients in these regions.

Industry Recognition Premier Inn has consistently been recognized as a top hotel brand, maintaining its title as the 'Best Value Hotel' for the 10th consecutive year. This strong brand reputation provides a competitive edge and sales opportunity through enhanced customer trust and loyalty.

Strategic Collaborations Through partnerships with influential entities like IREIT Global and Mix Manchester, Premier Inn is strategically expanding its market presence. Sales development representatives can leverage these collaborations to tap into new customer segments and explore corporate partnership opportunities.

Innovative Marketing Initiatives Premier Inn's creative marketing campaigns, such as launching a Halloween costume guide and The Downtime Series for business travelers, showcase the brand's innovative approach. These initiatives can be utilized as conversation starters by sales professionals to engage potential customers and drive sales.

Premier Inn Tech Stack

Premier Inn uses 8 technology products and services including Google Ads, Google Analytics Enhanced eCommerce, SiteCatalyst, and more. Explore Premier Inn's tech stack below.

  • Google Ads
    Advertising
  • Google Analytics Enhanced eCommerce
    Analytics
  • SiteCatalyst
    Analytics
  • Edmunds
    Automotive Marketing
  • Polyfill
    Javascript Libraries
  • core-js
    Javascript Libraries
  • Amazon ALB
    Load Balancers
  • X-Content-Type-Options
    Miscellaneous

Media & News

Premier Inn's Email Address Formats

Premier Inn uses at least 1 format(s):
Premier Inn Email FormatsExamplePercentage
First.Last@premierinn.comJohn.Doe@premierinn.com
96%
FirstLast@premierinn.comJohnDoe@premierinn.com
3%
First@premierinn.comJohn@premierinn.com
1%

Frequently Asked Questions

Where is Premier Inn's headquarters located?

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Premier Inn's main headquarters is located at GB. The company has employees across 6 continents, including EuropeAsiaNorth America.

What is Premier Inn's phone number?

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You can contact Premier Inn's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Premier Inn's official website and social media links?

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Premier Inn's official website is premierinn.com and has social profiles on LinkedIn.

How much revenue does Premier Inn generate?

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As of November 2024, Premier Inn's annual revenue reached $5B.

What is Premier Inn's NAICS code?

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Premier Inn's NAICS code is 7211 - Traveler Accommodation.

How many employees does Premier Inn have currently?

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As of November 2024, Premier Inn has approximately 10K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Head Of Brand Marketing - Interim: L. W.Head Of Commercial, Germany: M. S.Head Chef: A. S.. Explore Premier Inn's employee directory with LeadIQ.

What industry does Premier Inn belong to?

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Premier Inn operates in the Hospitality industry.

What technology does Premier Inn use?

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Premier Inn's tech stack includes Google AdsGoogle Analytics Enhanced eCommerceSiteCatalystEdmundsPolyfillcore-jsAmazon ALBX-Content-Type-Options.

What is Premier Inn's email format?

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Premier Inn's email format typically follows the pattern of . Find more Premier Inn email formats with LeadIQ.
Premier Inn

Premier Inn

HospitalityUnited Kingdom10001+ Employees

Premier Inn is the UK’s largest hotel chain and we’re here to help the nation rest easy. With over 800 conveniently located hotels across the UK, Ireland and Germany, and over 80,000 rooms in more locations than any other UK hotel brand, you can work away without the worry.
We manage and operate all our hotels ourselves, which means we can focus on giving you comfort you can count on and a consistent level of service and standards every time. However, if you’re looking for even more comfort, convenience and connectivity, you’ll find our Premier Plus rooms at 150 of our hotels.
Premier Inn currently has over 40 hotels open in Germany across key cities including Frankfurt, Hamburg and Munich, with even more in the pipeline.
Premier Inn continues to lead the YouGov Hotel Brand Index and has kept its title as ‘Best Value Hotel’ for the 10th year running.

Section iconCompany Overview

Headquarters
GB
Phone number
NAICS Code
7211 - Traveler Accommodation
Employees
10001+

Section iconFunding & Financials

  • $1B

    Premier Inn's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Premier Inn's revenue is in the range of $1B

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