Insights

Loyalty network Leverage Priceline Sister Club with 9 million members to upsell health and beauty programs, memberships, and exclusive offers across clinics, pharmacies, and online channels.

Expansion momentum capitalize on ongoing store presence nationwide and recent partnerships to cross-sell new brands and services, including hair care launches and menopause support, to broaden product assortment and drive foot traffic.

Media partnerships Utilize Priceline's expanded retail media network via Zitcha and related partnerships to place targeted ads and sponsored product placements for beauty, health, and wellness categories.

Brand ecosystem Engage with launched and upcoming brands (Bubble, Innisfree, Yours Only, Hairification) to create exclusive bundles, limited-time offers, and co-branded campaigns that attract value-seeking shoppers.

Digital readiness Enhance omnichannel readiness by integrating optimization and security tech (Optimizely, Insider, HSTS, Imperva) to deliver personalized experiences, improve conversion, and safeguard customer data across online and store touchpoints.

Priceline Pharmacy Tech Stack

Priceline Pharmacy uses 8 technology products and services including Optimizely, Insider, Microsoft Outlook, and more. Explore Priceline Pharmacy's tech stack below.

  • Optimizely
    A/B Testing
  • Insider
    Customer Data Platforms
  • Microsoft Outlook
    Email
  • Australia Post
    Logistics
  • AfterPay
    Payment Processing
  • HSTS
    Security
  • Imperva
    Security
  • GlobalSign
    System Security Services

Media & News

Priceline Pharmacy's Email Address Formats

Priceline Pharmacy uses at least 2 format(s):
Priceline Pharmacy Email FormatsExamplePercentage
First.Last@priceline.comJohn.Doe@priceline.com
93%
F.Last@priceline.comJ.Doe@priceline.com
4%
FLast@priceline.comJDoe@priceline.com
2%
First.L@priceline.comJohn.D@priceline.com
1%
FLast@priceline.com.auJDoe@priceline.com.au
61%
F.Last@priceline.com.auJ.Doe@priceline.com.au
28%
First@priceline.com.auJohn@priceline.com.au
8%
First.Last@priceline.com.auJohn.Doe@priceline.com.au
3%

Frequently Asked Questions

What is Priceline Pharmacy's stock symbol?

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Priceline Pharmacy is a publicly traded company; the company's stock symbol is BKNG.

What is Priceline Pharmacy's official website and social media links?

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Priceline Pharmacy's official website is priceline.com.au and has social profiles on LinkedIn.

What is Priceline Pharmacy's NAICS code?

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Priceline Pharmacy's NAICS code is 44-45 - Retail Trade.

How many employees does Priceline Pharmacy have currently?

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As of July 2026, Priceline Pharmacy has approximately 3K employees across 6 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Executive Officer: E. P.Chief Executive Officer Chief Executive Officer Rentalcars Com: I. B.Chief Operating Officer: A. L.. Explore Priceline Pharmacy's employee directory with LeadIQ.

What industry does Priceline Pharmacy belong to?

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Priceline Pharmacy operates in the Retail industry.

What technology does Priceline Pharmacy use?

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Priceline Pharmacy's tech stack includes OptimizelyInsiderMicrosoft OutlookAustralia PostAfterPayHSTSImpervaGlobalSign.

What is Priceline Pharmacy's email format?

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Priceline Pharmacy's email format typically follows the pattern of First.Last@priceline.com. Find more Priceline Pharmacy email formats with LeadIQ.
Priceline Pharmacy logo

Priceline Pharmacy

RetailVictoria, Australia1001-5000 Employees

Priceline Pharmacy is a large Australian retail network that blends pharmacy essentials with beauty and wellness products, guided by in-store health guidance. Founded in 1982, the chain now operates hundreds of stores across the country, delivering a holistic care approach that covers medications as well as beauty services and advice. This setup aims to keep health expertise accessible within everyday shopping experiences. 

Its customer base consists of everyday shoppers seeking convenient access to medications and personal care items, supported by the Sister Club, a loyalty program with more than nine million members and described as Australia’s largest health and beauty program. The business also runs the Sisterhood Foundation, which supports charities advocating for women and families. Based in Docklands, Victoria, Priceline Pharmacy continues to pursue partnerships and program launches to extend its reach, including a November 2025 collaboration with Zitcha to expand its retail media network.

Section iconCompany Overview

Stock Symbol
BKNG
NAICS Code
44-45 - Retail Trade
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    Priceline Pharmacy's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Priceline Pharmacy's revenue is estimated to be in the range of $100M$250M

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