Diagnostics scale Opportunity to upsell scalable diagnostics and preventative care solutions to mid-sized hospital networks and health systems, leveraging Primary.Health’s at-scale testing and at-home reporting capabilities.

Mobile app expansion Leverage recent mobile app launches to offer integrations with electronic health records, telehealth platforms, and patient engagement tools to improve test logging, result reporting, and follow-up care.

Public sector partnerships Target school districts, airports, and public institutions that have historically partnered with Primary.Health for COVID-19 testing programs to expand to broader community health diagnostics and immunization initiatives.

Clinical leadership Utilize the new medical director appointment to position products for clinical thought leadership, case studies, and partnership opportunities with hospitals seeking validated, physician-guided diagnostic programs.

Financial fit Position Primary.Health’s mid-market revenue profile as a cost-effective, scalable option for hospitals and health networks seeking affordable diagnostic and preventative care at scale, including potential bundled service offerings.