Insights

Expansion and Routes Primera Air has demonstrated aggressive growth through route expansions to North America and Europe, including new transatlantic flights and regional offices. This expanding route network presents opportunities to offer ancillary services, travel packages, or localized partnerships targeting travelers on these routes.

Modern Fleet Upgrades With a fleet consisting of Airbus A321neo and Boeing 737 MAX 9 aircraft, Primera Air emphasizes modern, fuel-efficient planes, creating opportunities for suppliers of aviation technology, maintenance services, and in-flight amenities aligned with innovative fleets.

Market Focus Primera Air operates as a low-cost carrier targeting leisure and transcontinental markets, attracting price-sensitive travelers. This focus indicates potential for partnerships in budget travel services, discount offers, and ancillary revenue streams such as travel accessories and entertainment.

Digital Engagement Utilizing a tech stack that includes Google Analytics, Facebook Pixel, and Intercom shows a strong emphasis on digital marketing and customer engagement. This openness to digital channels suggests sales opportunities in targeted advertising, online booking solutions, and data-driven customer relationship management.

Financial Growth Signals With reported revenues between 100 and 250 million dollars and a strategic investment into route network and aircraft assets, Primera Air is poised for further expansion. Engaging with their procurement or fleet planning teams could open avenues for supply chain, technology integrations, or service collaborations supporting their growth trajectory.

Primera Air Tech Stack

Primera Air uses 8 technology products and services including Facebook Pixel, Moment.js, jQuery, and more. Explore Primera Air's tech stack below.

  • Facebook Pixel
    Analytics
  • Moment.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Intercom
    Live Chat
  • New Relic
    Real User Monitoring
  • Google Tag Manager
    Tag Management
  • Google Analytics
    Web Analytics
  • Facebook
    Widgets

Media & News

Primera Air's Email Address Formats

Primera Air uses at least 1 format(s):
Primera Air Email FormatsExamplePercentage
Last@primeraair.comDoe@primeraair.com
69%
First@primeraair.comJohn@primeraair.com
16%
LF@primeraair.comDJ@primeraair.com
7%
FL@primeraair.comJD@primeraair.com
8%

Frequently Asked Questions

Where is Primera Air's headquarters located?

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Primera Air's main headquarters is located at 114 Digevej Copenhagen, Hovedstaden 2300 Denmark. The company has employees across 2 continents, including EuropeAfrica.

What is Primera Air's phone number?

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You can contact Primera Air's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Primera Air's official website and social media links?

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Primera Air's official website is primeraair.com and has social profiles on LinkedIn.

What is Primera Air's NAICS code?

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Primera Air's NAICS code is 481 - Air Transportation.

How many employees does Primera Air have currently?

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As of December 2025, Primera Air has approximately 201 employees across 2 continents, including EuropeAfrica. Key team members include Director Technical Operations: P. E.Office Manager: M. M.Logistics Manager: A. V.. Explore Primera Air's employee directory with LeadIQ.

What industry does Primera Air belong to?

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Primera Air operates in the Airlines and Aviation industry.

What technology does Primera Air use?

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Primera Air's tech stack includes Facebook PixelMoment.jsjQueryIntercomNew RelicGoogle Tag ManagerGoogle AnalyticsFacebook.

What is Primera Air's email format?

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Primera Air's email format typically follows the pattern of Last@primeraair.com. Find more Primera Air email formats with LeadIQ.

When was Primera Air founded?

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Primera Air was founded in 2003.

Primera Air

Airlines and AviationHovedstaden, Denmark201-500 Employees

We are a dynamic airline proudly offering high quality, low fare services to the leisure and transcontinental markets.

Primera Air is a proud member of the Primera Travel Group, and our primary goal is to provide excellent air travel services to our customers. As a dynamic company, we have grown at a steady pace in recent years, and are now capable of offering flights from North and Central Europe to over 70 destinations. As of April 2018 we are offering direct flights from Paris (CDG) and London (STN) to New York (EWR), Boston (BOS), Washington (IAD), Tornto (YYZ) and Montreal (YUL), with more transatlantic routes from Berlin (TXL), Frankfurt (FRA), Brussels (BRU) and Madrid (MAD) coming in Summer 2019. 

We are operating a modern fleet of brand new Airbus A321neo airliners, featuring the latest features in aviation engineering, a fleet of Boeing 737NG aircraft, and currently have a new fleet of state-of-the-art Boeing 737 MAX 9 aircraft on order. 
 
Primera Air has both Danish and Latvian AOCs with Administration Offices in Iceland, Denmark and Latvia.

Section iconCompany Overview

Headquarters
114 Digevej Copenhagen, Hovedstaden 2300 Denmark
Phone number
NAICS Code
481 - Air Transportation
Founded
2003
Employees
201-500

Section iconFunding & Financials

  • $100M$250M

    Primera Air's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Primera Air's revenue is estimated to be in the range of $100M$250M

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