PRIMETIME Sports & Entertainment

Advertising ServicesCalifornia, United States11-50 Employees

PRIMETIME is a leading sports and entertainment marketing agency with the vision of helping brands grow authentically with a fast-growing U.S. Hispanic and Multicultural sports consumer market.

Since 2002, we have developed the connections, expertise, and insight to promote your brand among a diverse range of audiences. PRIMETIME has a deep understanding of the various multicultural sports consumer markets. Our team’s cultural backgrounds and passion for marketing are what makes us so unique as a team. We leverage our collective insights to focus in on specific target markets for the most successful results.

Our mission is to thrive on redefining how to connect with the ever-expanding multicultural sports segment and create innovative custom solutions across multiple platforms for our client partners and their agencies. Every strategy produced by our team is based on calculated and meticulous research that results in tailor-made programs for all of our partners. PRIMETIME specializes in working with sports properties and influencers to deliver fan-centric content to assist our clients in connecting with new consumers. 

Our international matches bring fans unprecedented access to their favorite teams. We currently have exclusive U.S. commercial rights to various sports brands, including top professional Latin American soccer teams. Partnering with PRIMETIME ensures that you’re working with some of the most connected, creative, and strategic professionals in the multicultural marketing industry.

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