Primis, Video Discovery Employee Directory
Advertising ServicesTel Aviv, Israel51-200 Employees
Primis, Video Discovery operates a global platform that helps publishers monetize video content by guiding viewers to high-quality clips. Its technology powers an engagement-driven experience for hundreds of digital publishers, reaching about 450 million unique users with personalized video recommendations while automatically skipping content that users do not interact with. Based in Tel Aviv, Israel, Primis sits in the advertising services industry and is part of the IPG network, owned by Universal McCann and The Interpublic Group of Companies. The company is mid-sized and, in 2024, announced a technology partnership with Mortgage Brain Limited.