Inclusive Mission Leverage Project Genius’s woman-owned status and commitment to hiring Autistic adults as a social impact differentiator to attract retailers, corporate buyers, and gifting channels seeking purpose-driven products and stories.

Digital Marketing Leverage Maximize the existing technology stack (WordPress, WooCommerce, Mailchimp, Klaviyo) to execute targeted campaigns to gift shoppers, puzzle enthusiasts, and parents, with personalized bundles, limited editions, and strong on-site merchandising to convert browsers into buyers and drive wholesale inquiries.

Wholesale Expansion Target specialty toy stores, educational distributors, and gift retailers to expand physical and online reach; position the brand with gift-worthy packaging and standout puzzles; design scalable wholesale terms and starter kits to enable rapid onboarding while preserving quality.

Education Market Focus Position products as classroom and therapy tools for autistic and neurodiverse learners; pursue partnerships with schools, therapy centers, and autism organizations and offer classroom kits or customizable puzzle sets aligned to learning goals.

Product Licensing Growth Explore licensing or co-branding with educational publishers or like-minded brands, and consider digital or subscription puzzle offerings to extend reach, create recurring revenue, and support seasonal gift campaigns.