Insights

Outcome Driven Props focuses on delivering actual business outcomes such as new leads and customers rather than vanity metrics, signaling a sales approach centered on measurable impact that can be showcased to potential clients.

Tech Stack Advantage Leverage their diverse technology stack including The Trade Desk, OpenAI, and Datadog to position Props as a data and AI driven partner capable of advanced targeting, optimization, and performance analytics for prospective clients.

Growth Tight Radius With a small team (11-50 employees) and revenue in the mid-range, Props may be open to scalable partnerships, channel programs, and white-label opportunities to accelerate growth without large-scale overhead.

Media & Creator Synergy Props operates at the intersection of creator content and paid media, presenting a cross-sell opportunity with platforms or agencies serving creators, influencer marketing networks, and digital media buyers.

Financial Momentum Recent funding and a revenue range of 10–25 million, combined with notable market activity in related Real-World Asset tokens, suggests open discussions on strategic partnerships, co-marketing, and shared success metrics.

Similar companies to Props

Props Tech Stack

Props uses 8 technology products and services including The Trade Desk, Hotjar, HubSpot Analytics, and more. Explore Props's tech stack below.

Props's Email Address Formats

Props uses at least 4 email formats:
Props Email FormatsExamplePercentage
First@props.usJohn@props.us
100%
First@props.coJohn@props.co
50%
FirstLast@props.coJohnDoe@props.co
25%
First.Last@props.coJohn.Doe@props.co
25%

Frequently Asked Questions

What is Props's stock symbol?

Minus sign iconPlus sign icon
Props is a publicly traded company; the company's stock symbol is PROPSUSD.

What is Props's official website and social media links?

Minus sign iconPlus sign icon
Props's official website is props.co and has social profiles on LinkedIn.

How much revenue does Props generate?

Minus sign iconPlus sign icon
As of September 2026, Props's annual revenue is estimated to be $10M - $25M.

What is Props's NAICS code?

Minus sign iconPlus sign icon
Props's NAICS code is 51 - Information.

How many employees does Props have currently?

Minus sign iconPlus sign icon
As of September 2026, Props has approximately 49 employees across 4 continents, including North America, Europe and Asia. Key team members include President: M. C. Explore Props's employee directory with LeadIQ.

What industry does Props belong to?

Minus sign iconPlus sign icon
Props operates in the Technology, Information and Media industry.

What technology does Props use?

Minus sign iconPlus sign icon
Props's tech stack includes The Trade Desk, Hotjar, HubSpot Analytics, Amazon Web Services, Google Workspace, OpenAI, Webflow and Datadog.

What is Props's email format?

Minus sign iconPlus sign icon
Props's email format typically follows the pattern of First@props.us. Find more Props email formats with LeadIQ.

How much funding has Props raised to date?

Minus sign iconPlus sign icon
As of September 2026, Props has raised $5.5M in funding. The last funding round occurred on Dec 24, 2018.

When was Props founded?

Minus sign iconPlus sign icon
Props was founded in 2017.
Props logo

Props

Technology, Information and MediaNew York, United States11-50 Employees

Props Creator Exchange operates in the technology, information and media space, focusing on combining creator content with paid media to drive tangible business outcomes for clients. The company emphasizes delivering concrete results, such as new leads and customers, rather than relying on vanity metrics. Based in New York City, Props serves clients seeking a measurable impact from creator-driven content and paid media initiatives. The firm positions itself as a bridge between human, authentic creator work and data-driven media execution to improve actual business performance. A recent development noted is the appointment of Lee Sosin as Chief Client Officer, signaling leadership growth in client-facing strategy.

Section iconCompany Overview

Website
props.co
Stock Symbol
PROPSUSD
NAICS Code
51 - Information
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $5.5M

    Props has raised a total of $5.5M of funding over 1 rounds. Their latest funding round was raised on Dec 24, 2018 as a Seed.

  • $10M - $25M

    Props's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.